With expansion plans across the Middle East in the pipeline, the new partnership is seen as the first step for Roger Dubuis towards making its mark in the Middle East's connoisseur markets in Haute Horlogerie.
"We believe that Manufacture Roger Dubuis is a brand that epitomises the spirit of this region - rooted in the strong traditions of the past while reaching out to the future. With our new partnership with Damas, we want to tap into a market of discerning watch and jewellery collectors and enthuse and entice them with our powerful designs and traditional craftsmanship."
said Matthias Schuler.
Damas, a home-grown watch and jewellery retailer established in 1955, has established a network of operations across Qatar, Bahrain, Oman, Jordan, Kuwait, Saudi Arabia, Egypt, Libya, Sudan, Italy and India. Roger Dubuis will be sold exclusively at Damas locations across the Middle East and India.
Unveiled for the first time in the Middle East today, the Excalibur Double Tourbillon Skeleton is a Manufacture Roger Dubuis icon that is a standard of watch-making excellence in international markets. Part of the EXCALIBUR range, the Double Tourbillon Skeleton houses the skeletonised version of Roger Dubuis' Emblematic Double Tourbillon movement, proudly harbouring the 'Poinçon de Genève'- Geneva Seal - on its front. Today it is one of the most complicated watches on the market and a true collector's item.
"Uniqueness, creativity and quality are the bywords of the Middle East luxury market and with Roger Dubuis, we are introducing a new outlook in design and a different level of quality craftsmanship to this market. This is an exciting partnership and we are honoured to lead the way in for the brand," stated Tawhid Abdullah, Managing Director, Damas.


Posted by Rima Ali Al Mashni



