Cunning expands to Middle East market

Mark Voysey, Co Founder of Cunning stated: "Having spoken at the World CEO Forum in Dubai in April, local feedback further enforced our initial research that the time was right to develop the Cunning brand in the Middle East market. This is a dynamic and proactive marketplace that has an appetite to present itself on the global communications stage.
Examples of Cunnings award winning work can be seen here http://www.cunning.com/case_studies.php

Prospective client interest further endorsed this move which has been followed by immediate new business wins for: FedEx, L'Oreal, and BMW for F1 Abu Dhabi within weeks of the doors opening."

James Magee Founder of GEM reinforced this sentiment:

We have been operating in the Events Management sector in the region for over 20 years and so have a well established and solid network. Cunning bring an injection of creative talent and out of the box thinking that is still developing in the Middle East and will deliver against our new point of difference. As non-traditional communications and experiences become the fastest growing segment of the marketing mix, we are finding enormous interest from the forward thinking marketing minds in the region that want more for their money. We feel that this exciting new recourse added to our experience is a winning formula."

Cunning, often regarded as the pioneer of the non-traditional communications and brand experience sector have dominated this category for over a decade. The team has won countless industry awards as well as breaking 7 Official Guinness Book of World Records for their clients.

This is the next chapter in the adventure for Cunning's continued philosophy of: 'Inventing Opportunities' for brands in unique and interesting ways.