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Saturday, December 5 - 2009

Dubai International Children's Book Fair to be showcased at Frankfurt Book Fair 2009

  • United Arab Emirates: Tuesday, October 06 - 2009 at 10:11
  • PRESS RELEASE

The Mohammed bin Rashid Al Maktoum Foundation today announced it will leverage its participation in the forthcoming Frankfurt Book Fair, the world's largest event for books, to promote the February 2010 Dubai International Children's Book Fair.

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  • Jamal Al Shehhi, CEO, Dubai International Children's Book Fair.
    Jamal Al Shehhi, CEO, Dubai International Children's Book Fair.
The five-day Frankfurt Book Fair 2009, to be held from October 14-18, is expected to attract 7,000 exhibitors from more than 100 countries. The previous edition of the event welcomed over 286,000 visitors.

During the exhibition, the Foundation delegates will seek to attract the world's leading children's book publishers to the inaugural edition of Dubai International Children's Book Fair in February 2010, with the aim developing the publishing industry in the Arab World and Promoting reading among Arab children

Jamal Al Shehhi, CEO, Dubai International Children's Book Fair, said:

"The Frankfurt Book Fair provides an important opportunity to network with the maximum number of publishers and other professionals involved in children's literature, in the context of Dubai International Children's Book Fair. If we wish to achieve our objectives in the key focus areas of literature and knowledge, it is imperative we reach out to the rest of the world through a valuable international forum such as the Frankfurt fair."


"We welcome publishers of children's literature and related industry professionals from around the world to participate in the Dubai International Children's Book Fair as part of our mission to promote reading among young people and elevate the status of publishing and writing children's literature in the Arab World," he added.

The Mohammed bin Rashid Al Maktoum Foundation implements a variety of initiatives involving children's literature. Participation in the Frankfurt Book Fair is part of the Foundation's strategy to engage with global stakeholders in children's literature and create awareness about the Dubai International Children's Book Fair.

Earlier this year, the Mohammed bin Rashid Al Maktoum Foundation participated in several leading international book fairs, including the Bologna Children's Book Fair in Italy and the Abu Dhabi International Book Fair. The outreach activities are also part of a strategic move to bring about greater collaboration and build partnerships with organizations linked to children's literature globally.
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Notes and media contacts

About Mohammed Bin Rashid Al Maktoum Foundation:
The Mohammed bin Rashid Al Maktoum Foundation was founded on the personal initiative of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, with an endowment worth $10bn. The Foundation was announced by His Highness Sheikh Mohammed at the World Economic Forum on the Middle East held at the Dead Sea, Jordan, in May 2007. Through three strategic sectors of Culture, Knowledge and Education, as well as Entrepreneurship and Employment, the Foundation seeks to develop knowledge and human capabilities in the Arab world. The Foundation's three underlying principles are; Building the region's human capital with a pool of knowledgeable and talented individuals; Offering better opportunities for the region's younger generation to acquire knowledge and secure a better future; and Promoting leadership qualities among the younger generation to enhance their living standards.

For further information please contact:
Sultan Al Jesmi
Mohammed Bin Rashid Al Maktoum Foundation
Tel: +971 4 4233 472

Or

Mathilda Saad
JiWin
Tel: +9714 361 3879
Fax: +9714 388 8001

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