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Thursday, December 3 - 2009

Esmod partners with Who's Next to showcase talent of Dubai fashion students

  • United Arab Emirates: Sunday, October 11 - 2009 at 10:56
  • PRESS RELEASE

Fashion students from the Dubai campus of the French Fashion University Esmod, the dedicated fashion school in the region, will have the opportunity to showcase their creations at the Who's Next and Premiere Classe fashion trade show in Dubai after a partnership agreement was sealed between the university and the trade fair's organisers.

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  • Local creations on parade alongside premier international brands during Who's Next & Premiere Classe.
    Local creations on parade alongside premier international brands during Who's Next & Premiere Classe.
Who's Next & Premiere Classe is the first multisector fashion fair in the Middle East, celebrating creations of all forms. The event will gather more than 200 brands, including urban labels, women brands and accessory designers who will be displaying their top creations at the Dubai World Trade Center from October 11 to 13, 2009. French Fashion University Esmod will exhibit the work of its fashion students at Stand A40.

Tamara Hostal, Director and Founder, French Fashion University Esmod, said:
"The trade show will parade an international selection, including several creations from French designers who will make up around 40% of exhibitors. This will be a very good venue for the students to learn directly from the most prominent names in the business. Moreover, the trade fair will help us create awareness among high-profile international exhibitors that there is a highly-focused fashion school and a growing talent pool in the Gulf."


"Our students will also benefit from this event through internships and other career-development opportunities that will be offered by leading French designers. There are some extremely talented young people in the Middle East who really deserve such an opportunity. In addition, we are also looking forward to invite some of the prominent designers to conduct lectures for our students," added Mrs. Hostal.

Esmod Dubai's participation at the Who's Next & Premiere Classe is part of several activities organised by the university to open new horizons for the region's fashion minds and nurture a greater number of fashionistas to represent the Arab region in the fashion world. The fashion university earlier concluded a high-profile fashion show at Wafi mall involving the school's first graduating batch.

"FFU will continue to find innovative ways to nurture the raw talent of our students and encourage them to follow their dreams by opening opportunities to enhance their learning experience and help them succeed in the fashion world. We want students to gain a lot of practical experience about how the industry functions to adequately prepare them to face the challenges in the real world," concluded Mrs. Hostal.

Since its inception in 2006, Esmod Dubai has been accommodating a steadily growing number of students in its mission to capitalize on the region's booming fashion industry and the steady drift of the Middle Eastern consumer towards haute couture. The Dubai campus now embraces students from 47 different countries, of which over 40% are GCC nationals and UAE locals. The number of students is expected to further grow this year as the university has planned several initiatives to help its graduates find attractive job opportunities with globally known fashion names.
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