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Sunday, December 6 - 2009

AASTRA to participate at Gitex Exhibition 2009

  • United Arab Emirates: Wednesday, October 14 - 2009 at 13:18
  • PRESS RELEASE

Aastra, a leading provider of IP telephony and Unified Communications solutions for enterprises, announced today that it is participating at the Gitex Technology Week, which will take place in Dubai between October 18 and 22.

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Mr. Peter Hofman, President of Dubai based Aastra Telecom Middle East says: "We are exhibiting for the second time since Aastra took over Ericsson's enterprise business in May 2008. This year we will be present with our premium sales partner KKE, based in Dubai Silicon Oasis. KKE received the "best performing partner" award for MENA and we are happy to have a joint stand in Zabeel Hall within the Gulfcoms Exhibition"

According to market research specialist Canalys, Aastra is a market leader in enterprise communications and in business cordless telephony . Aastra will be showing its latest solutions in IP Telephony, Call Centers, Video Conferencing and fixed and wireless phones.

Mr. Hofman adds:
"You can experience Aastra's new award-winning Hi-Q audio technology. It delivers significantly enhanced audio performance and voice clarity for the 67xxi family of SIP phones. We are also revealing for the first time in the Middle East a next generation communication system for small offices, during a launch event, which will take place on October 20 at 11am in the Gitex Vendor Theatre, Zabeel Hall."


Mr. Hofman concludes: "We believe that Gitex is a great opportunity for the IT and Telecom vendors to equally reach the consumers, the small & medium businesses and the enterprise customers. It is the only event of that scale and reach in the region."
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About Aastra Telecom Middle East
Aastra Telecom Middle East is the Middle East & North African business unit of Aastra Technologies Limited, a leading company at the forefront of the enterprise communication market. Headquartered in Concord, Ontario, Canada, Aastra develops and delivers innovative communications products and applications for businesses.

Aastra's operations are truly global with more than 50 million installed lines around the world and a direct and indirect presence in more than 100 countries. Aastra is entirely dedicated to enterprise communications and offers one of the most complete portfolios of unified communications solutions individually tailored to satisfy its customers' requirements.

These range from feature-rich call managers for small and medium businesses and highly scalable ones for large enterprises, integrated mobility, and call centers solutions to a wide selection of terminals. With a strong focus on open standards, Aastra enables enterprises to communicate and collaborate more efficiently.

For further information please contact
Hani Iskandarani
Mobile: +965 9 788 6020
+971 50 340 4264

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