UM7 wins Coca Cola account
- Middle East: Thursday, October 15 - 2009 at 12:10
The Coca-Cola Company, the world's largest beverage company, has awarded its regional media account to MCN's UM7, after a final three-way pitch which included Mindshare and Starcom. Coca-Cola has returned to MCN's UM7 after five years although it has retained the agency in Egypt. The company had been with MCN (formerly FP7) - creative and media - since 1988.
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