• HSBC

Panasonic officially launches 3D technology at Gitex Technology Week 2009

  • United Arab Emirates: Wednesday, October 21 - 2009 at 15:09
  • PRESS RELEASE

Thousands of Gitex Technology Week enthusiasts, and a host of regional media, from across the Middle East had the privilege of experiencing Panasonic's breakthrough 3D technology, in what Gitex Technology Week organiser, Dubai World Trade Centre, has called an important technology presentation for the region.

Panasonic, the market and technology leader in HDTV, is showcasing the world's first Full HD 3D Plasma Home Theater System at Gitex Technology Week 2009 in Dubai.

Helal Saeed Almarri, CEO, Dubai World Trade Centre, said:
"Panasonic's reputation for innovation and environmental responsibility in consumer electronics is well known. The unveiling of the Panasonic 3D to the public this year was both spectacular and inspiring, and highlights the importance of Gitex Technology Week in creating a platform to announce new products in the region. The Panasonic 3D launch is a key technology announcement at this year's show."


Panasonic's Full HD 3D Plasma Home Theater System enables the viewing of true-to-life Full HD 3D images by using a Panasonic 103-inch Plasma HDTV and a Panasonic Blu-ray Disc (BD) player, capable of distributing Full High Definition (1920 x 1080 pixels) for both eyes.

Seiji Koyanagi, Panasonic Middle East's Managing Director, said, "Panasonic is delighted by the overwhelmingly positive response from Gitex Technology Week attendees who have seen our 3D demonstration over the last four days of the show. Their enthusiasm for Panasonic's full HD 3D technology supports our own market research that there will be enormous demand for Panasonic 3D technology when it comes onto the market in the coming year."

Through technological advancements in transport bandwidth and storage media, consumer 3D entertainment is now capable to deliver true High Definition picture. Using a special pair of active shutter glasses that work in synchronization with the Plasma Theater's HDTV, the viewer is able to experience 3D images formed with twice the volume of information than regular Full HD images.

Plasma is currently the best TV technology to deliver a Full HD 3D experience due in great part to its ability to refresh at a speed that enables multiple image display without loss of resolution. The performance of Panasonic's Plasma panels, whose self-illumination allows for excellent video response, has been brought out to the fullest extent in the development of a 3D driving system that displays the left and right images together as Full HD images with no resolution degradation.
DWTC CEO says world's first full-time full high-definition TV in Middle East highlights importance of new innovation.
DWTC CEO says world's first full-time full high-definition TV in Middle East highlights importance of new innovation.
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Notes and Media Contacts »

About Gitex Technology Week (www.gitex.com):

Dubai World Trade Centre will organise four major components of Gitex Technology Week, designed to maximise the value for business visitors and exhibitors.

• Gitex Business Solutions - The Leading International IT Trade Event for Enterprise and SMBs for the Middle East, Africa and South Asia

• Gulfcomms - The Largest International Telecommunications Trade Event for Mobile, Fixed, IP and Satellite for the Middle East, Africa and South Asia

• Consumer Electronics - The Premier International Trade Event for Consumer Electronics, IT Systems, Components and Peripherals for the Middle East, Africa and South Asia

• MEFX - The Middle East International Banking, Financial Technology and Services Exhibition,

Incorporating the following targeted events:

- Gitex Technology Week Global Conference - This key networking platform brings together the crème de la crème of industry experts and ICT professionals under one roof and will feature an unparalleled series of strategic keynotes, seminars and dynamic networking sessions. The event gives delegates a priceless opportunity to learn from, debate with and exchange views with some of the leading experts within the ICT industry.

- Gitex Majlis - This executive business programme for CEOs and other top level executive attendees, is designed to ensure that they enjoy a fast-track experience at the show. Keeping their busy schedules in mind, members can enjoy easy pre-completed registration, advance issuance and delivery of the Gitex Majlis Badge and Executive Lounge facilities. These are just a few of the benefits offered to Gitex Majlis members. For more information, please visit www.gitex.com

About Dubai World Trade Centre (DWTC):

As the organiser of Gitex Technology Week, Dubai World Trade Centre offers more than 30 years' experience of delivering world-class events in the Middle East, providing local, regional and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organises 18 of the largest and most successful international and regional shows in Middle East, providing an ideal platform for business development in the region.

Our commitment to ongoing innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows, and delivered consistent satisfaction to exhibitors and visitors. DWTC works with the leading trade bodies and industry associations to ensure that all exhibitions deliver full value and are built upon the real needs of their specific sector.

To know mor about DWTC, please visit www.dwtc.com.

For more information, please contact:

Jon Barber
Dubai World Trade Centre
Tel: (+9714) 308 6124

Jehad Kamal
Public Relations Manager
Exhibitions and Events Management
Dubai World Trade Centre
P.O.Box 9292, Dubai, UAE
Tel: (+9714) 308 6087
Fax: (+9714) 318 8607

Abhijit Pradhan
Wallis Marketing Consultants
Tel: (+9714) 390 1950
Fax: (+9714) 367 2801

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