Second edition of Character Dubai and Dubai World Game Expo 2009 begins today

The event is being organized annually under the patronage of H.H. Majid Bin Mohammed Bin Rashid Al Maktoum, Chairman of Dubai Culture and Arts Authority.

210 exhibitors from 60 countries are slated to participate in this year's edition and visitors are expected to reach more than 10,000. Character Dubai and DWGE feature prominent dedicated activities including Dubai International Character and Licensing Conference, Dubai World Game Summit presented by twofour54 and World Game Championship all of which aim to promote the industry in the region. 45 industry pioneer speakers will participate in the Conference and Summit to present and discuss major industry related issues aiming at developing the industry and attract more investment opportunities to the region.

Dubai Character & Licensing Fair is the only dedicated licensing trade fair in the Middle East that brings together leading animation producers, content creators, comics, media, advertisers, graphic designers, manufacturers, retailers, licensees, licensing agents, licensors and other related industries.

Retailers and public visitors will have the chance to meet their favorite characters at the exhibition including "JumJum", "Modhesh", "Freej", "Shabyiat Al Cartoon", "Khosa Bousa" among other local characters that have become famous in the Middle East.


The event presents new investment opportunities for investors and global brand companies and allows them to enter into the UAE and the regional markets that are considered among the largest importers for this industry services estimated to be worth $10bn.

"We expect the second edition of Character Dubai and Dubai World Games Expo 2009 to achieve an overwhelming success that enhances its first year accomplishment. By organizing this event, we hope to participate in developing this industry and attract more potential investment opportunities to the region. We are pleased to welcome the exhibitors, visitors, speakers, media and all the concerned in this industry,"

said Engineer Anas Al Madani, Vice President, Index Holding.

On the other hand, Dubai World Game Expo is devoted to introducing a wide variety of computer games, including entertaining video games, online gaming, mobile games, edutainment & infotainment software, game related hardware, and next-generation platforms.

Dubai World Games Expo is the biggest and the only event dedicated to interactive games in the Middle East. DWGE 2009 will again highlight interactive platforms for all participants to enjoy the fusion of cutting-edge games, interactive entertainment, edutainment, infotainment, and business opportunities. DWGE is sponsored by Crytek, One Card and Epic Games.

The Dubai Character and Licensing Fair and the Dubai World Game Expo is endorsed by Emirates Science Club, The Cultural & Scientific Association, Dubai Culture and Arts Authority, Dubai Shopping Festival Office, the Arab Asian Entertainment content and Licensing Alliance, International Licensing Industry Merchandisers Association, Naturalization & Residency Administration- Dubai, Tokyo International Anime Fair, Total Licensing, Total Contents Licensing & Merchandising Magazine, Weyak from Etisalat, Magic Planet, MTV Arabia, Samsung, Virgin Radio, Suoq.com, World Cyber Games, Emirates Network, Nordic Game, China Joy, Taipei Game Show, Italian Video Game Developers Conference.