William Russell and Dubai Insurance Company increases market share in the UAE with its global plans

Since William Russell signed a distribution deal in May 2008 with leading local insurer Dubai Insurance Company to sell their international health, life and income protection insurance plans to individuals and employers in the United Arab Emirates (UAE), William Russell state that sales in the region of their Global Plans in the last 12 months have well and truly out-performed the previous five years combined.

Colin Ward, Business Development Manager, says:
"William Russell's collaboration with Dubai Insurance provides our members with the assurance that their world-wide policies are underwritten by one of the leading and most respected insurers in the region, combined with William Russell's global reputation for high standards of service.

"As a smaller niche provider, William Russell are big on service and always have been. This is refreshing news for brokers and clients in the region, some of whom are clearly jaded by bad experiences with other insurance providers.

"We are able to fill a void with top-quality policies that deliver a service to match. The fact that we have performed beyond our expectations in such a short space of time, is as much about true grit and determination, as it is about treating our clients and partners fairly, and with compassion.

"Complacency will not enter our vocabulary though, we will be pushing harder than ever next year to sustain and improve on our growth, and we need the continued support of our partners and customers."

William Russell has recently topped a leading UK broker's survey of insurers with dedication to quality and customer service that is "second to none" according to UK-based independent broker, April Medibroker. Their service record in the UAE has also come under some positive scrutiny, with Dubai-based brokers like Acuma Wealth Management switching group clients to Global Plans.

Abdellatif Abuqurah, General Manager, Dubai Insurance Company, says:

"We are extremely pleased that we have increased our share of the international insurance marketplace so dramatically. William Russell's niche products and service ethos bring global standards and world-wide cover to expatriates, local residents and small to medium sized employers in the UAE."

"With our union in the UAE so well-grounded now, together with William Russell, we were pleased to recently launch our Global Plans web site. The new regional site offers us the perfect landing point in which to service our expanding customer base, and it cements our joint commitment to the region."