Mohammed Bin Rashid Al Maktoum Charity Establishment joins hands with MAX for Eid Al Adha initiative

Notes and media contacts

About Landmark Group:
Landmark Group was established in Bahrain in 1973. The company has successfully grown into an international retail conglomerate that encompasses a retail presence of over 13.4 million square feet across GCC, Jordan, Egypt and India. Today, the Group operates over 900 stores in 15 countries, with retail concepts and business interests that focus on delivering exceptional value to a wide customer base, made up of varied nationalities, cultures and economic profiles. Landmark Group employs more than 31,000 employees and provides a value-driven product range for the family through its core retail concepts: Centrepoint, Babyshop, Shoe Mart, Splash, Lifestyle, Beautybay, Home Centre, Q Home Decor, Max, Shoexpress, E-Max, and Landmark International, which franchises international brands such as New Look, Reiss, Aftershock and Koton. Expansion being at the core of its business philosophy, the Landmark Group has witnessed a consistent annual growth rate of 32% over the last 3 years.

About MAX:
May 2004 marked the beginning of an exciting journey for Max. With the launch of our first store in United Arab Emirates, Max today has presence of 91 stores across 9 countries in the Middle East, India & Turkey. With a single aim of addressing the fashion and footwear needs of middle income customers offering them good quality products at amazing value, max has quickly filled the position of being the largest value fashion retailer in the Middle East. Max retails its own label of clothing for men, women & children as well as footwear and home ware. By the end of 2009, Max will have a network of stores across Middle East and new markets in the region. Max currently operates in UAE, Saudi Arabia, Jordan, Kuwait, Bahrain, Qatar, Oman, Turkey, Egypt, Yemen & India. An average max stores ranges between 25,000 to 30,000 square feet. A rewarding shopping experience coupled with great values - translates into making customers 'Look good. Feel good' with Max.

Contact:
Padma Shivdasan Venu
Program Manager
BPG Public Relations
Level 6 MAF Tower Deira City Center
PO Box 3294 Dubai UAE
T: +971 4 295 3456 Ext 316
F: +971 4 295 1027