Bahrain jewellers set to shine

Joining over 600 companies from 30 countries, they will use the exhibition as a platform to raise the international profile of the Kingdom's jewellery industry, whilst initiating and renewing trade relationships with foreign exhibitors and selling to a buying audience of visitors from the GCC and beyond.

"Local businesses are one of the main beneficiaries of Jewellery Arabia. International jewellery houses participate through Bahraini agents, and smaller local jewellers are presented with a wider buying audience from throughout the GCC and receive exposure they would never achieve otherwise. It is also important to remember that Jewellery Arabia is not just a consumer show; there is a strong business to business element. The local industry greatly benefits from this by buying wholesale from manufacturers and forming new relationships and partners,"

said Arabian Exhibition Management's chief executive officer Stephen Key.

Some of the high profile Bahrain participants at Jewellery Arabia 2009 include Bahrain Jewellery Centre, Asia Jewellers, Al Mahmood Pearls, Al Zain Jewellery, M.M. Sharif Hatam & Sons, Yousuf A. Wahab Al Hawaj & Sons Co WLL, Al Sarraj Jewellers, Devji Aurum, Jewel House, Sharif Group and Kooheji Jewellery amongst others.

Jewellery Arabia 2009 will also feature a pavilion of Bahraini companies, coordinated by the Bahrain Chamber of Commerce.

The single largest exhibitor at Jewellery Arabia 2009 is Bahrain Jewellery Centre. The company is returning with a host of the world's most famous master jewellers and watchmakers in boutique format. Visitors are set to be dazzled by the latest collections from over 40 prestige brands.

Under the leadership of founder member and managing director Dr. Abul Qassim Shirazi, BJC has been a pioneering supporter since the exhibition's inception in 1992. Dr. Shirazi is also credited as being one of the pioneers and a motivating force behind the establishment of the Jewellery Arabia series.

Commenting on the exhibition, Dr. Shirazi said that Bahrain Jewellery Centre is proud to undertake the extra effort to bring renowned names to Jewellery Arabia to promote the country's name as a business centre in the region.

Another major exhibitor, Asia Jewellers, is also returning to Jewellery Arabia 2009 with signature style and quality. Occupying over 1,000 square metres, its stand comprises of 27 international high-end jewellery and watch companies. Currently in its 18th consecutive year of participation, new brands in 2009 include Roger Dubuis and Bertolucci.

Each of Asia Jewellers' brands showcases a unique piece at Jewellery Arabia. Its main anchor partner, Cartier, is renowned for its unique jewellery sets which are brought in from Paris just for the event. These pieces are shown exclusively at Jewellery Arabia, signifying the event's importance in the global jewellery industry calendar.

Mohammed Mahmood Jaffar, chairman of Asia Jewellers, said, "We are proud to continue to have such a strong presence at this landmark show, which firmly establishes Bahrain as the regional leader for the jewellery industry. The support of the Government of Bahrain, under the leadership of His Royal Highness the Prime Minister Prince Khalifa bin Salman Al Khalifa, has succeeded in establishing a benchmark for the industry and attracting international attention to the Kingdom. The interest we receive from our international partners and the continued expansion that we undertake each year is evidence that this show is a trend-setting event in the global market."

Jewellery Arabia will open from 16.00 to 22.00 daily. An exclusive ladies only morning will be held on Thursday 19 November from 10.00 to 13.00.