HP expands large format portfolio to enable communication beyond printing

The range of new workgroup printers, software solutions and media choices are designed to help technical firms that specialise in architecture, engineering and construction (AEC), geographic information systems (GIS) applications, and mechanical computer-aided design to drive new business opportunities.

Three new additions to HP's line-up of large format printers - including the HP Designjet T1200, HP Designjet T770, and HP Designjet T620 Printer series - that offer an improved workflow experience. Additionally four enhanced software solutions designed to increase customer's productivity, reduce costs and deliver high-quality results to capture more business. HP is also introducing new and enhanced bond papers with ColorPRO Technology and HP Recycled Bond Paper, made of 100% recycled base paper.

"We recognise that digital information is essential to the way our customers work in the Middle East, from developing their ideas and winning bids to interacting with peers and clients," said Amin Mortazavi, General Manager, HP IPG in Middle East. "At HP, we have transformed the way we look at the Design & Graphics industry across the region to bring to market best-in-class products and solutions that enable our customers to collaborate, innovate, and achieve success while simplifying the way they manage and communicate beyond printing."

From winning bids and developing plans to interacting with peers and clients, digital information sharing is essential to the way architecture, engineering and construction (AEC), geographic information systems (GIS) applications, and mechanical computer-aided design firms operate. A wide range of HP large format printers and multi-format devices now make it seamless to turn digital designs into documents and to digitize documents back into the design-and-make process again, helping shorten project cycles.

Furthermore the latest printers from HP offer new features and deliver faster print speeds, a powerful in-printer processing architecture, while also delivering the thinnest lines in the industry with exact detail, crisp text, and clear and accurate drawings, enabling professionals in the architecture, engineering and GIS workgroups to make a real impact in their presentations and projects.

HP, which has the industry's broadest portfolio of large format printers, is also announcing the expanded functionality of the HP Carbon Footprint Calculator to include the HP Designjet printer line-up. The calculator, which has been available for users of HP Inkjet and LaserJet office printers since May 2008, gives users the power to evaluate their energy consumption, paper use, carbon output and the associated monetary costs of their printing environment to understand how they can reduce their environmental impact through responsible printing.