To mark the occasion the employees and senior management celebrated at the Al Bustan Rotana where senior Shoe Mart employees were commemorated and a sneak preview into the summer collection took place exclusively for the media at The Dubai Mall Shoe Mart store.
Shoe Mart which has witnessed stupendous growth this year plans to tap other markets as part of its growth strategy in the MENA region as franchise models. With an penchant to enticing its customers throughout the year Shoe Mart has unveiled its "our 20 your 40" celebratory campaign which allows shoppers to avail special 'Thank You' gift vouchers to mark the 20 years anniversary.
On the onset of the occasion, Mr. Manu Jeswani, CEO of Shoe Mart, said:
"Shoe Mart as a brand has come a long way, from a one store shop at Bur Dubai to a multi faceted destination across the region. We are humbled and proud to have set precedents in the region to various local and international footwear brands that comes in. We look towards keeping our customers happy and promise to continue pleasing them through our undying support as we embark towards celebrating 20 more."
Over the years Shoe Mart has built a number of in house brands namely Missy, Paprika, Peppermint, Little Missy, Barefeet, Juniors and Duchini, with a wide range in prices and shoe sizes and styles complementing every occasion. Shoe Mart is also a franchise partner in the region for international brands such as the leading UK footwear brand Kurt Geiger, Brazilian brand Dumond and other famous brands such as ECCO, Bata, Pablosky and Bianco.