Creative ushers in new era of pure wireless music listening with full range of wireless speaker systems

  • United Arab Emirates: Monday, May 31 - 2010 at 14:05
  • PRESS RELEASE

Creative Technology Ltd. has announced the Middle East launch of a full range of wireless high performance speaker systems that offer wireless solutions to suit different lifestyles and defines how people will enjoy music from their portable devices from now on. The new range comprises the award-winning ZiiSoundTM D5 and Creative InspireTM S2 Wireless, as well as the Creative D200 and Creative D100.

The state-of-the-art speaker systems work with any compatible stereo Bluetooth device - from mobile phones, portable media players to the iPhone, the iPod†, the iPad, netbooks, notebooks and just about every Bluetooth A2DP enabled device.

"Say good-bye to docking speakers because they are going to become a thing of the past. With the emergence of so many wireless capable mobile devices in 2010, Creative is now set to usher in a new era in pure music listening where you can enjoy music with your favourite mobile device through our range of wireless speakers," said Joseph Liow, Vice President for Personal Digital Entertainment Products at Creative.

"This means that users are now free from the limitation of physically connecting or docking their mobile devices to their speakers to enjoy high quality music without wires - a new era in pure music listening has arrived!," he added.

The launch of the new speaker systems in the Middle East at this point in time could prove a masterstroke for Creative as the audio visual industry in the Middle East and Africa is poised to grow from over USD 2 billion in 2009 to well over USD 3 billion by 2012.

Desmond Lim, Senior Manager - Regional Sales, Creative Technology Ltd said, "We see enormous growth potential in the region's audio-visual segment. This market is extremely receptive to new technologies and innovations, especially when it comes to personal entertainment devices. We are confident that the timely launch of Creative's range of high performance wireless speaker systems will be well received by our growing customer base in this region."

Incorporating award-winning high quality wireless audio technology and speaker architecture tuned by Creative's world class audio specialists for the best wireless audio performance possible, each speaker system is engineered to deliver the purest wireless audio in its class.

Listening to pure music wirelessly through a speaker system has never been easier, with three different ways to pair devices:

1. Connect the iPhone, the iPod† and the iPad with the iPod Transmitter (included with the ZiiSound D5 speaker system)

2. Connect via a USB Bluetooth Transmitter attached to the netboook or notebook (included with the Creative Inspire S2 Wireless speaker system)

3. Connect via the built-in Bluetooth feature on the mobile device

To enable easy connection to various Bluetooth devices, the ZiiSound D5 speaker system comes bundled with relevant accessories - an iPod Transmitter to connect the iPhone, the iPod† and the iPad; and an additional USB Transmitter for notebooks and netbooks during the initial launch promotion period at www.creative.com/shop.

ZiiSound D5 - Flagship One-Piece Wireless Speaker System


At the heart of Creative's wireless speaker system line-up is the flagship ZiiSound D5 - the personification of pure wireless audio. This speaker system with a contemporary look that complements any modern interior décor, is a recent winner of the prestigious German-based "red dot award: product design 2010" in the Audio Category for its outstanding design quality and product innovation selected by an international panel of top-class experts.

Incorporating award-winning Bluetooth technology*, apt-X audio codec and speaker architecture tuned for the best wireless audio performance possible, this state-of-the-art speaker system works with any compatible stereo Bluetooth device to deliver the most compelling wireless audio experience.

Creative Inspire S2 Wireless - Award-Winning 2.1 Wireless Speaker System


The Creative Inspire S2 Wireless speaker system, winner of the Bluetooth Special Interest Group Best of CES Award 2010, exemplifies the best in the evolution of Bluetooth technology. Users can enjoy crystal clear audio from its two compact yet high-performance satellite speakers and the highly efficient Creative DIRECT-THROW subwoofer, which delivers dynamic mid-bass.

Creative D200 - One-Piece Best-in-Class Wireless Speaker System


The Creative D200, while sharing the same sonic soul as the flagship ZiiSound D5, offers similar excellent audio performance at a more competitive price. World class standard in audio tuning enables it to deliver exceptional audiophile-like smoothness in audio quality.

Creative D100 - Wireless Boombox


The high-efficiency drivers encased in the rear ported enclosure allow the Creative D100 to deliver desired levels of loudness and impactful bass. This versatile and portable speaker system will be the best choice for an affordable wireless boombox.
Creative Inspire S2 Wireless.
Creative Inspire S2 Wireless.
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