• HSBC

LG launches world cup edition X140 netbook

LG Electronics (LG), a global leader and technology innovator in mobile communications, today announced the launch of the LG X140, a slim and stylish netbook that maximizes connectivity through the LG Smart POP application. The most important feature about this particular netbook is that LG has designed special edition of this series exclusively for world cup, which has rear case skin design.

"LG is now focusing strongly on how to make consumers feel completely at ease while using netbooks, and to this end, we will continue to invest our products with the best consumer-oriented features and LG's smartest software,"

said Mr. John Lee, the Managing director of Jeddah office.

Running on Windows 7 Starter OS and with a slew of handy features, the 10.1-inch LG X140 packs a 1.83/1.66GHz Intel Atom processor, a 1GB memory (2GB in emerging markets) and a 250GB HDD (320GB only for emerging market).

The LG X140 boasts instant and powerful connectivity with its LG Smart POP. In addition, LG's trademark netbook function, LG Smart POP, comes with five superb functions on the home screen: File Transfer function enables the simple transfer of folders or files between the PC and mobile phones; Dial and Message functions let users make calls or send SMS direct from the netbook's screen; while the Contacts and Outlook Sync functions automatically synchronize all contact information in mobile phones or outlook between a mobile phone and the LG X140.

On top of LG Smart POP, the LG X140 offers an array of easy-to-use features through Smart Pack, LG's excellent software suite. Smart On 2.0 function provides quick, seamless access to e-mail, and opens a menu of frequently used functions within just five seconds of booting the computer. The Smart Care and Smart Indicator features also help keep the netbook running at peak efficiency all the time.

Mr.HC Lee, Senior IT Manager said, "Netbooks have been a huge hit in the PC market thanks to their benefits in connectivity and mobility, as well as their chic, colourful covers, hence, we developed this special World cup edition for our soccer loving consumers."

The LG X140's slim and sleek chassis comes in three colors - white, hot pink, and black ,and in the world cup edition each color has rear world cup design.- offering a complete range of options for the style-conscious consumer. With two battery options - either six- or nine-cell units - which enables the LG X140 operate wirelessly for between nine and twelve hours, the netbook tips the scales at either 1.3 or 1.45kg, making it a pleasure to carry around. In addition, with its LED backlighting, the 10.1-inch HD LCD screen greatly enhances the viewing experience with 1366 x 768 resolution images.

The LG X140 also packs multimedia features including a 1.3-megapixel webcam with the You-Cam viewer, and SRS TruSurround HD sound. With an embedded 3G modem chipset, users can easily get online via 3G networks. The LG X140 is now available in the market.
The LG X140.
The LG X140.
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About LG Electronics, Inc.
LG Electronics, Inc. is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 82,000 people working in over 115 operations around the world. With 2009 global sales of 55.5 trillion Korean Won ($43.4bn), LG comprises of five business units - Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world's leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both a Global Partner of Formula 1 and a Technology Partner of Formula 1. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event.


About LG Electronics Mobile Communications Company:
The LG Electronics Mobile Communications Company is a leading global mobile communications and information company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. www.lg.com.

Contact:
Yousef Inayat
Media relations executive
Raee Public Relations
Phone : 02 661 7565
Fax : 02 661 7566

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