Prince Sultan, the driving force behind promoting tourism throughout the Kingdom, believes that the industry could create 1.7 million jobs for Saudi nationals over the next two decades.
The SCT stand at the Dubai expo' is one of the Kingdom's most ambitious efforts to broaden the scope of its tourism and Prince Sultan says "much more is to come."
Sheikh Abdullah inaugurated ATM, the biggest in the event's 10-year history, as well as the SCT stand. Sheikh Abdullah spent some time at the SCT stand in discussions with Prince Sultan.
Prince Sultan, 46, who became famous throughout the Arab world when he became the first Arab crew member of a space shuttle when he travelled with the crew of Discovery in 1985. Prince Sultan said that their presence at ATM " will be remembered as a milestone" when the Kingdom's tourism industry is firmly established.
" We are very positive about developing tourism in Saudi Arabia and the Arabian Travel Market is a significant as it gives us the ability to market the Kingdom as a destination as a totally different cultural experience."
The SCT has chosen ATM to unveil a series of ground-breaking initiatives to attract more tourists to the Kingdom.
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Kingdom of Saudi Arabia makes impressive debut at ATM
- Saudi Arabia: Wednesday, May 07 - 2003 at 10:02
- PRESS RELEASE
The majestic exhibition stand of the Supreme Commission for Tourism (SCT), at Arabian Travel Market (ATM) Dubai, has been officially opened by HRH Sheikh Abdulla bin Zayed, UAE Minister of Information in the presence of HRH Prince Sultan bin Salman bin Abdulaziz Al Saud, Secretary General SCT.
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Anne-Birte Stensgaard, Senior News EditorWednesday, May 07 - 2003 at 10:02 UAE local time (GMT+4)
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This article was updated on Tue Oct 28 2003.
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