Philips takes home entertainment to the streets

Fully visible through the truck's clear walls, the brightly lit Philips "environment" gives consumers a unique perspective of what a Philips-fitted entertainment area might look like.

"As innovators in the world of consumer electronics, the team at Philips is always developing new and exciting ways to promote our latest products to consumers. The Philips Home Entertainment mobile environment offers Dubai residents the chance to see products in situ on the streets of Dubai," explained Oliver Delahaye, Regional General Manager, Consumer Electronics, Philips Electronics Middle East and Africa.

Philips products on display in the roving truck include the Philips totally flat 32-inch Plasma Screen TV with brilliant colour and superb contrast; the Philips DVDR 890, which provides outstanding picture quality and allows users to capture six hours of video on a DVD +RW or DVD+R disc; the Streamium MC-i200, the world's first micro hi-fi system capable of connecting to multiple online music services, and the Philips mini system FW-V795 which produces amazing sound quality with the wOOx technology speaker system.

Keep your eyes open to catch a glimpse of the Philips Home Entertainment environment from now until mid June.