• HSBC

Peugeot's three new stars shine in Syrian International Motor Show: RCZ, 5008 and 3008

The Syrian International Motor Show is an annual international event which takes place in July and attracts thousands of car enthusiasts to witness the latest models, innovations and prices. The 2010 edition of the Motor Show revealed Peugeot's RCZ, 5008 and 3008, presented by Nahas Group, the exclusive agent of Peugeot in Syria and exhibitor of Peugeot's latest and newest models.

Every year, the Group launches many facilities throughout the Motor Show, such as tailor made offers for Peugeot lovers who have always been the first to attend the show.

Mr. Jamal Sahl, General Manager of Peugeot's Middle East Regional Office, revealed the latest Peugeot models and shed light on the achievements of the company this year, highlighting the importance of participating in the exhibition, saying: "This is our tenth year in the Syrian International Motor Show. Based on their trust in the Peugeot trademark, Peugeot lovers and customers are used to visiting our distinctive stand to get a look at the latest models. Our vehicles are admired and praised by many clients in the Middle East and particularly in Syria. They have absolute trust in its high reliability thanks to its outstanding designs and innovative technologies, as well as the excellent post-sale services and constant availability of original spare parts."

This year, Peugeot introduced three new spectacular models: "Peugeot 3008", the first highly-sophisticated crossover by Peugeot, "Peugeot 5008", a family car with the highest safety features, and "Peugeot RCZ"- a dazzling sports coupé with a powerful engine and a sporty allure - which won the 38th Nürburgring race.

This year Peugeot celebrates its 200 years ago, with about 35 years in the Syrian market. Through Peugeot long-standing partnership with Nahas Group, its exclusive agent in Syria, Peugeot won the trust and loyalty of Syrian customers throughout the years. Nahas group has been providing the best and highest-standard customer care.

Mr. Mokhles Nahas, General Manager of Nahas Group, commented on the event: "We have set on a new plan aiming at promoting the position of the Peugeot trademark, since we are looking forward to becoming the leader of the European car-manufacturing companies in the Syrian market.

Peugeot has adopted a new international slogan 'Motion & Emotion', and our role as the local partner is to give our valued customers a new perspective on the world of cars, where emotions are aligned with what Peugeot has to offer through its exceptional cars, with top performance, comfort, safety, harmony and unique sophisticated French designs."
Peugeot's 3 new models: RCZ, 5008 and 3008, revealed in the Syrian International Motor Show.
Peugeot's 3 new models: RCZ, 5008 and 3008, revealed in the Syrian International Motor Show.
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About Peugeot

Peugeot is the only Marque to deploy an overall mobility offer with passenger and utility vehicles, scooters, bicycles and a wide range of services. Present in 160 countries with 10,000 contact points, Peugeot combines rigorous standards and exciting ideas all over the world. In 2009, Peugeot sold 1,842,000 cars, becoming the leading French brand (for registrations) worldwide and the 10th automobile Marque. 50% of Peugeot vehicles sold worldwide emit less than 140 g CO2. On the strength of 200 years of inspiration, in 2010 Peugeot is renewing its style lines, its visual identity, completing its mobility offer and asserting its international ambitions. The Marque continues its development with the launch of the RCZ, a special edition vehicle, the iOn, a 100% electric vehicle, the 408 in China, with three new models in Latin America, and the European deployment of its "Mu by Peugeot" free choice mobility service.

Peugeot has been present in the Middle East for over 50 years, and its models have generated an extremely loyal following throughout the years. The brand continues to strive for excellence by introducing to the region its latest models which incorporate advanced technological features. 2010 will be once again the Year of the Lion, as it will see Peugeot celebrating its 200 - year anniversary and its roll out of spectacular new models.

Peugeot is determined to strengthen its legendary presence in the Middle East by remaining close to its drivers, listening to their concerns and bringing them outstanding products and services. As a mobility service, a car remains an emotional mode of transportation. A Peugeot will never be purely functional.

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