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Founded in 2006, AOLb is the online trading market leader in Egypt, with EGP18bn of value traded in 2009. The company offers a comprehensive array of products including conditional orders, mobile trading and margin trading.
Mr. Samir Hanna, Group CEO of Bank Audi sal - Audi Saradar Group, seized the occasion to underline that:
"Bank Audi's investment in AOLb comes in line with the Bank's strategy to expand within the MENA region, refine its universal banking model, and compliment its solid Commercial Banking franchise with a Retail brokerage presence, tapping into the Egyptian market will allow Bank Audi to access an attractive Retail brokerage market."
Mr. Hesham Tawfic expressed his delight about the transaction, as well as AOLb's, pride to be part of Bank Audi's integral expansion plan in the online brokerage business across the MENA region.
Mr. Hanna highlighted, "Mr. Tawfic's pioneering role in the Egyptian brokerage market," asserting that it would definitely "bring Bank Audi a wealth of experience which will be instrumental in shaping a scalable brokerage platform to the benefit of the Bank's customers across the region, and will provide the Bank with an influential tool enabling it to rollout a regional brokerage network."
Posted by Rana Mesbah
