Dohaland and Premier Inn sign joint venture agreement

About Dohaland
Aligned with the 'Qatar National Vision 2030', Dohaland will lead innovation in urban living through sustainability and heritage, providing a dynamic modern lifestyle that exists in harmony with its surroundings, and empower human potential to grow and flourish.

Her Highness Sheikha Mozah Bint Nasser Al-Missned, Chairperson, established Dohaland with a mandate to address a gap in the architectural history of Qatar and rediscover a unique form of Qatari urban development. Dohaland aims to understand, and eventually implement, what was good about the past, and how modern, innovative technologies and thinking can be blended to create a new architectural language rooted in the best of the past.

Construction work on Dohaland's signature project Musheireb was initiated on January 13th, 2010, by His Highness Sheikh Hamad Bin Khalifa Al Thani, the Emir of Qatar, and Her Highness Sheikha Mozah Bint Nasser Al Missned, who revived an age-old Qatari tradition by leaving her royal handprint on the cornerstone of the project, due to be completed by 2016.

Dohaland has invested time and resources towards researching a new Qatari architecture and urban planning language with the foremost experts in the industry. Dohaland also launched its CSR commitment, Knowledge Enrichment Centre, a floating structure at Doha Corniche designed to support the people of Qatar to flourish and enrich their experiences, and encourage a new culture of knowledge sharing.

Dohaland will cultivate enduring environments for the benefit of people, built to the highest international environmental standards and best practice. The company aims to become the preferred real estate development partner in Qatar, leading by example, leading the market and becoming an employer of choice.
About Premier Inn

Award winning Premier Inn, is the UK's biggest and fastest-growing hotel brand with over 590 budget hotels and more than 43,000 rooms across the UK & Ireland. Premier Inn bedrooms feature an en-suite bathroom, TV, and internet access for business guests. Premier Inn offers customers a 'Good Night Guarantee' of a good quality room, comfortable surroundings and friendly service, which is unique amongst Britain's leading hotel chains.

In 2008 Premier Inn launched in Dubai and in 2009 opened in India.

About Whitbread Plc
Whitbread PLC is the UK's largest hotel and restaurant group operating market-leading businesses in the budget hotels and restaurant sectors. Its well-loved brands are Premier Inn, Beefeater, Brewers Fayre, Table Table, Taybarns and Costa Coffee.

Whitbread PLC employs over 34,000 people and serves 10 million customers every month in over 2,000 outlets across the UK.

In the year ended 4 March 2010, Whitbread PLC reported a 7.5% increase in Group Revenue to £1,435.0m and Underlying Profit before tax of £239.1m up 6.6%.

Whitbread PLC is listed on the London Stock Exchange and is a constituent of the FTSE 100. It is also a member of the FTSE4Good Index.
Whitbread was one of the first hotel and restaurant companies in the UK to achieve the Carbon Trust Standard, demonstrating Whitbread's commitment to becoming a truly low carbon leader and sustainable business in the communities in which it operates.

In March 2009 Whitbread launched the 'Whitbread Model' - a six month apprenticeship programme. The 'Whitbread Model' is an innovative apprenticeship programme where employees are eligible to be an apprentice across its UK hotel and restaurant operations. Employees can study for NVQ's in House keeping, Food processing and Cooking, Food and Drink service and Front Office. Ofsted awarded Whitbread with an 'Outstanding' grade for its Hospitality and Catering Training programme in October 2009.

For further information, please contact
Jawaher Al Khuzaei
Dohaland
Mobile: (974) 556 8992

Chatura Poojari-Abbasi
DOHALAND
Mobile: (974) 325 7708

Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com

Any opinions, advice, statements, offers or other information expressed in this section of the AMEinfo.com Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / 4C. AME Info FZ LLC / 4C is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AMEinfo.com Web site.

For details about submitting your stories, please read the guide - all content published is subject to our terms and conditions