New ACCPAC CRM version for Middle East small and mid-size businesses

ACCPAC CRM 5.5 includes a new user interface and significant enhancements throughout its Sales Force, Marketing and Customer Care automation functions. ACCPAC CRM 5.5 also introduces expanded e-mail integration and response management with support for most e-mail systems including Lotus Notes, Microsoft Outlook and Eudora.

ACCPAC CRM is a complete Internet and wireless CRM system for SMBs. Built on a 'no-compromise' Internet architecture; it provides stronger customization and integration capabilities than competitive solutions. It also supports a wider range of operating systems, database platforms and deployment options, making it a preferred option for small to medium businesses looking for flexibility today and investment protection for the future.

"The release of ACCPAC CRM 5.5 is a major step forward for ACCPAC, our customers and our channel partners who serve them," said Marc Van der Ven, General Manager, ACCPAC Middle East. "SMBs need enterprise functionality - without the associated cost and complexity. ACCPAC CRM 5.5 is designed to provide just that - world class CRM functionality that can be implemented and integrated easily and cost effectively."

ACCPAC CRM 5.5, like previous versions, provides instant integration upon installation with ACCPAC Advantage Series® and ACCPAC Pro Series® accounting systems, as well as built-in integration capabilities allowing it to work with accounting systems from other vendors. It supports Oracle®, Sybase® and Microsoft® SQL Server databases, and runs on Microsoft Windows®, Apple® Macintosh® and the Pocket PC OS. It supports mobile devices including WAP enabled cellular phones and PDAs and can be deployed either in house or as a hosted service at ACCPAC Online™ (www.accpaconline.com).

ACCPAC CRM is available in two versions: ACCPAC CRM, which provides fully integrated Sales Force, Marketing, and Customer Care automation, and ACCPAC CRM SalesTeam™ for those businesses that want to start with Sales Force automation only. Both versions are available in three editions to address the varying needs of the SMB Market. This flexible approach to packaging and pricing allows customers to buy what they want, when they want it, and enables them to deploy CRM at their own pace as their needs grow and budgets allow.

Because of its vendor-neutral approach, web browser access, scalable component packaging and pricing, and instant integration to back office accounting functions, ACCPAC CRM can provide companies with reduced implementation costs, quicker implementation times and, therefore, a faster return on investment.

Already, ACCPAC CRM 5.5 has been named by ISM, Inc., a leading CRM consulting firm, as one of the Top 30 CRM software packages for 2003 and is featured in ISM's 11th edition of The Guide to CRM Automation (www.ismguide.com).