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Saturday, November 14 - 2009

Trading Enterprises premieres all-action Limited Edition 'Lara Croft' Jeep Wrangler

  • United Arab Emirates: Thursday, August 14 - 2003 at 09:34
  • PRESS RELEASE

Trading Enterprises is celebrating the premiere of virtual game heroine Lara Croft's new extreme adventure film 'Tomb Raider II: Lara Croft and the Cradle of Life' with the launch of its own version of her customised Jeep Wrangler.

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Trading Enerprises has produced its own limited edition 'TR2' Jeep Wrangler that embodies Jeep core values of authenticity, mastery, adventure and freedom. It could be seen at Cinestar outlets in Dubai and Ajman from Wednesday, August 13.

"To create our vehicle we took design cues from the film's Jeep Wrangler Rubicon," said Craig Hardie, Sales and Marketing Manager, Chrysler, Jeep and Dodge, Trading Enterprises, a member of the Al Futtaim Group. "Our specialised vehicle is no less capable than the film's off-road star and features after-market components used by many off-road enthusiasts in the region and unique never-before-seen custom features."

There will be just 70 of the limited edition TR2 vehicles available which each boasting an array of functional modifications, such as an aluminium diamond skid plate and sill guards.
The aftermarket components used to complete the coolest off-roader in the Middle East include Mickey Thompson 31 x 10 5R 156 tyres on type 164 Ultra Finish Classic 11 chrome wheels, a maxi roof light bar with five rectangular lights, front spot lamps, a tubular grille guard and front bumper D-shackles.

"Wrangler is the icon of the Jeep brand and continues to be the original "go-anywhere do-anything" freedom machine that provides maximum versatility and performance," added Hardie. "Our TR2 highlights key brand strengths in a new and exciting way and has more than enough real Jeep 4x4 capability for any off road venture or just a highway cruise."

The TR2 comes with Trading Enterprises' usual three-year, 100,000 kilometre warranty and will cost just AED 4,000 over the current retail price.
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