This unit is a management consultancy firm focused on CRM (customer relationship management) business issues for top executives and organizations in the Middle East. The practice is led by Timothy Shea, CMC, who has spent several years as an international management consultant.
The team delivers a "strategy-driven" approach for customer operations, focused on delivering the right CRM operational strategy for the Middle East marketplace.
"We have reacted to a phenomenon in the market," commented Haitham S. Al-Faris, Chairman and CEO of Al-FarisŪ. "Our clients realize that CRM is essential, but they also need expert advice regarding the specific CRM operational steps they should take to achieve their vision and realize proper returns on investment in customers. Several executives have been asking what is the correct CRM approach for their organization. Our new team takes these executive level challenges head-on and delivers the solution."
"Almost every serious organization runs a CRM program in some shape or form, and executive leadership is struggling to keep track of the plethora of solutions in the market," stated Timothy Shea, CMC, Manager and Principle Consultant of Al-Faris ABCŪ. "Our 'big picture' approach is based on CRM as a process, not as a product or technical solution. It is far more complex then that because the very nature of CRM embraces corporate strategy, operations, investments in customers, business processes and the people involved in sales, service, and marketing functions."
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Al-Faris launches its Business Consulting Unit
- Kuwait: Thursday, September 04 - 2003 at 12:46
- PRESS RELEASE
Al-Faris Information Technologies Company (Al-Faris), the leading Middle East e-Business Innovator, announced today that it has formed Al-Faris Business Consulting Unit (ABC).
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About Al-FarisŪ ABCThe Al-FarisŪ Business Consulting (ABC) unit is a traditional management consultancy, dedicated to serving executives and leaders of top Middle East organizations. ABC specializes in CRM and embraces the "big picture" beyond technology - we address the challenges related to strategy, people, and business processes as well as technical solutions. We are experts in CRM strategy and operations; we are "vendor neutral", and one hundred percent objective.
About Al-FarisŪ
Al-Faris Information Technologies Co. (Al-FarisŪ), www.al-faris.com, is a Kuwaiti Shareholding Company (Closed), located in Kuwait City, State of Kuwait with regional offices and presence around the Middle East. Al-FarisŪ, founded in July 1988, is the Middle East e-Business Innovator delivering solutions and services for growing enterprises. Al FarisŪ offer business consulting services and design scalable and innovative eBusiness solutions that are built based on "best of breed" technology and superior service that create massive economic results to the clients. Al FarisŪ provides innovated open and flexible solutions of relationship management, electronic commerce and application hosting to corporate businesses so they can capitalize on the Internet technologies to transform the way they support their customers, develop their markets, and build their business and stay competitive. For more information, please visit: www.al-faris.com
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PR/Communication Manager
Al-Faris Information Technologies Co. KSCC
Tel: +965 240 8 240
Fax: +965 242 7 209
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