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Eros Group to unveil improvised smart look of Samsung Showroom located at Dubai Mall

  • United Arab Emirates: Monday, October 17 - 2011 at 12:42
  • PRESS RELEASE

Eros Group, distributors of world-renowned brands - Samsung, Hitachi, Sonos, Candy, BenQ, Linksys by Cisco and TCL - one of the leading players in consumer electronics, telecom and allied multi-products in the Middle East, is proud to unveil an improvised smart look of the Samsung Showroom located at the Dubai Mall.

Samsung's largest store in UAE, now serves as a one-stop destination for all their Smartphone and Tablet users, offering a wide range of accessories. This one of a kind hub, exclusively designed by Samsung, sets apart a section that gives you access to stylish multiple choices. The tastefully designed display of products, allows an interactive experience for users. The segment is divided into Tablets, Smartphone and Car Accessories for your Galaxy Tab 10.1 and 7 and Galaxy S2 phones.

The store also has an App Café, giving customers a chance to explore the various apps on the Galaxy Tab and familiarize themselves with the immersive, smart experience it offers. The informative kiosk is skillfully designed, giving a visual and user-friendly appeal to the store. The interactive display is yet another initiative that strengthens the existing regional partnership between Samsung Electronics and Eros Group. The two companies came together to create this unique spot.

Mr. Y.S Kim- President of Samsung Gulf Electronics said, "We are extremely pleased with this new addition to our Dubai Mall store. This is particularly needed in the more sophisticated Smartphone and Tablet PC sector, which has grown significantly in the last couple of years. Our retail experience has shown the importance of giving customers more than just product displays and demonstrations. The new section allows them to try products before purchase, and recommends a huge variety of accessories to personalize their new purchase. Our knowledgeable staff provides the required guidance to explore the App Café and the accessories."

"The creation of this section is part of our strategic partnership with Samsung, as we continue to support them in enhancing their services and provide a holistic experience to consumers. Eros Group takes pride in all their associated brands, and Samsung has always remained an exceptional contributor to our portfolio. Customers can now select accessories to give their phone or tab their own individual style. The idea stems from the consumers need to access all their 'Smart' needs under one roof, and our retail expertise have helped us create the ideal solution," said Mr. Deepak Babani, CEO of Eros Group.

Enjoy your Smart Life Smarter, explore the abundant options and enjoy the experience at the store.
Samsung showroom in Dubai Mall gets a smart look.
Samsung showroom in Dubai Mall gets a smart look.
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