Adobe launches the Creative Suite Platform for the Design and Publishing industry at Gitex 2003

The new software product combines the new full-version upgrades of Adobe Photoshop CS, Adobe Illustrator CS, Adobe InDesign CS, and Adobe GoLive CS. Creative Suite also incorporates Acrobat 6.0 Professional, and introduces the innovative Version Cue™ file version manager. The all new Adobe Creative Suite is a complete design environment that gives today's creative professionals everything they need to create and publish content to print and the Web faster, more easily, and more efficiently than ever.

'Adobe Creative Suite integrates outstanding new product releases and unleashes Version Cue technology that will save creative professionals time and revolutionize interaction within creative teams,' said Bruce Chizen, President and CEO, Adobe Systems Incorporated. 'With Adobe Creative Suite we are delivering a platform for the future of design and publishing, building on 20 years of innovation and partnership with the creative community worldwide.'

Adobe Creative Suite Premium Edition combines four new full-version upgrades of essential Adobe applications, relied on by millions of creative professionals around the world: Photoshop CS with Adobe ImageReady CS, Illustrator CS, InDesign CS and GoLive CS, all brought together with Version Cue (see separate press releases for component software details).

With Adobe Portable Document Format (PDF) becoming an integral part of Web and print production workflows, Acrobat 6.0 Professional, released to industry acclaim earlier this year, is also a component of the Adobe Creative Suite, allowing customers to review and comment on documents, as well as pre-flight and output complex print jobs.

Adobe Creative Suite is anchored by Version Cue, an innovative file management system that allows designers to increase productivity and meet tight deadlines. Whether designers, working alone or in teams, are looking for the most recent iteration of a file or for an older version, Version Cue enables users to visually scan image thumbnails in Photoshop CS, Illustrator CS, InDesign CS, and GoLive CS, or search XMP metadata across version comments, keywords, author, date, and more.

'Simplification of the creative workflow and tighter integration of applications into suites is a trend which will benefit designers collaborating on projects to become more efficient and productive,' said Joshua Duhl, Research Director at IDC. 'Features that allow users to easily share files with clients and colleagues, and locate files visually or through the use of metadata will facilitate the broader workflow and lifecycle of creative assets.'

A Standard Edition of Adobe Creative Suite is available, combining these same components, except for GoLive CS and Acrobat 6.0 Professional, to provide an advanced solution for print design and layout.

Adobe Creative Suite also includes two Adobe typeface families. Warnock Pro, a new Adobe Originals OpenType family is included with every copy of Adobe Creative Suite, providing a classic yet contemporary composition family that performs a wide variety of typographic tasks with elegance. Brioso Pro, an OpenType family designed in the calligraphic tradition of the Latin alphabet, is available free of charge to customers who register their copy of Adobe Creative Suite via the Web.

Both versions of Adobe Creative Suite include Video CDs, developed by Total Training, and a new Design Guide that offers insights on working more efficiently across the Adobe Creative Suite workflow, with advice for users of all experience levels. Adobe Creative Suite customers will also have access to the new, redesigned Adobe Studio (www.studio.adobe.com) a one-stop web resource for expert tips, tricks, and guidance. Customers will receive one serial number for Adobe Creative Suite and one number to call for support and service, greatly simplifying installation and troubleshooting. Adobe Creative Suite comes with complimentary warranty support for registered users that provides toll-free and online support for installation and bug-fix issues. For other types of technical and workflow support issues, customers can purchase one of Adobe's Expert Support options (www.adobe.com/expertsupport).

Adobe is making it easy for creative professionals worldwide to upgrade to Adobe Creative Suite. Any customer that currently has a copy of Photoshop (purchased as a standalone product or part of an Adobe Collection) on their system can upgrade to Adobe Creative Suite Premium Edition for an estimated street price of $749, or the Standard Edition for $549. Estimated street price for the Adobe Creative Suite Premium Edition is US$1229 and $999 for the Standard Edition. For more detailed information about the Adobe Creative Suite, please visit: www.adobe.com/creativesuite.

Adobe Creative Suite for Mac OS X 10.2.4, Microsoft® Windows® 2000 with Service Pack 2, and Windows XP Professional and Home Edition, will be available in the fourth (calendar) quarter of 2003 to customers in the United States and Canada through Adobe Authorized Resellers and the Adobe Store at: www.adobe.com/store.