New-look Arab-British Companies Directory offers unique marketing platform

For the last 25 years, the Arab-British Chamber of Commerce has served the business, government and academic sectors, providing an essential information source. Now, in line with the current digital age, the directory is launching its new improved format, complete with additional Internet and email marketing capabilities, which will provide the essential link to new contracts, business development and tender opportunities.

The redesigned directory will look to provide detailed, sector-specific, searchable information for trade partners, clients and suppliers, offering companies the opportunity to advocate their products and services to a highly targeted senior decision-making audience.

Key editorial content will be provided by senior figures from the Arab-British Chamber of Commerce, as well as from commercial attaches from all UK embassies in the Middle East. Each of the 22 members of the Arab League will have a dedicated section, comprising of essential business information, such as key contacts and details of government contracts and tenders.

"After many years of successfully introducing new business between the UK and Arab market place, we are very confident that the all-new 2004 directory will offer a unique gateway to further trading opportunities between the regions," said Paul A. Sabbato, Global Marketing Director.

The publication will be available in both hard copy and electronic format, and will be distributed to a list of 22,000 contacts. Subscribers will also receive weekly email alerts, updating them on crucial business news, tenders and contracts.