Orbit appoints TV industry veteran

In his new position, Ajouz will be responsible for all marketing & public relations operations in the Middle East, North Africa and other regions where Orbit plans to expand into.

Ajouz, who joins Orbit with a wealth of experience and expertise in the television industry, holds a Masters Degree in Political Economy from Boston University. In 1991, he joined MBC in London as Marketing and Sales manager, and then moved to China to take up the position of Vice president of Marketing and Sales with Asia Media Group in 1994.

Ajouz was then appointed as Marketing Director of Showtime for the Middle East & North Africa in 1996. Seven years later, in 2002 Ajouz left to form his own Marketing Agency in Dubai Media City, before being appointed, in late 2003, as Vice President of Marketing & Public Relations for Orbit Satellite Television and Radio Network.
"We are very keen to select the best and the most experienced calibres in the Industry of TV entertainment, as we believe that behind each successful organization there are successful people," commented Samir Abdul Hadi President and CEO of Orbit.

"The appointment of Ali Ajouz, the TV industry veteran, reiterates Orbit's commitment to continue to provide the best service and high quality TV Entertainment to all our customers throughout the region" he further added.

Ajouz stated, "I'm proud to join Orbit and be part of a team that has shown an unrivalled level of dedication and commitment. And I look forward to applying my years of experience wherever and whenever it is needed to achieve better customer satisfaction whilst continuing to increase share holder value."

"The renewal of our agreement with ESPN International, the exclusive broadcasting rights of the Saudi League, the launching of our new channels like Al-Safwa, Al-Yawm, Al-Riyadiyah and Fann, the best mix of exclusive Arabic and Western entertainment, through a state-of-the-art decoder giving our customers total viewing satisfaction 24 hours a day, at an unbeatable price, undoubtedly, makes us the ideal and the best choice in the region for today and tomorrow." Ajouz added.