Flip netCafe browser is first launched at Dubai Air Show 2003

The basic idea behind this concept is a branded Web browser that can be customized in any way to represent a corporate or consumer brand.

Flip Media is launching this new product for the first time at the Dubai Air Show 2003, where AME Info, the ultimate business resource in the Middle East, is sponsoring the Internet café with over 20 computer terminals.

Visitors at the exhibition can browse for 20 minutes through the Flip netCafe application the World Wide Web, access their emails and download information. The Flip netCafe is branded in the corporate colors of AME Info and also offers some additional features:

• A built-in news ticker reads customized and real-time news information from the Dubai Air Show 2003, and by clicking on the news-ticker the relevant information will be displayed in the Flip netCafe browser
• Integrated email support for the recently launched AME Info Business email service that will encourage new users to sign up directly with AME Info
• Built-in Google.com search bar caters for quick access to the leading search engine of the Internet.
• After 20 minutes browsing time, users will be automatically logged off to allow other trade show visitors to check their emails.
• Flip netCafe can be customized to any screen size, and even works on any Internet kiosk or multimedia platform

Next to those user-friendly features, the branding aspect of the Flip netCafe convinced AME Info to use this product: "AME Info is proud to be the first client to present the Flip netCafe at the Dubai Air Show 2003. Our brand is represented in an excellent way, which pays off for the sponsoring of the Internet Café at the show", says Klaus Lovgreen, CEO AME Info. He adds: "We are recommending this product as it is highly customizable to any brand's requirements".

The product has been developed by Flip Media with the support of Macromedia's latest version of Flash Studio MX Pro. Dinesh Lalvani, founder and CEO of Flip Media comments: "Flip netCafe is another product which supports our clients with out-of-the box branding opportunities. We are constantly developing new ways of getting brand's messages across to the consumer; and the Flip netCafe is a product that we will customize to any client's requirements."

The Flip netCafe will be further developed and customized for hotels, business centers, airport lounges, restaurants and shopping malls.