• HSBC

The Rivoli Group announces positive reponse to DSF 2004

  • United Arab Emirates: Wednesday, February 04 - 2004 at 14:52
  • PRESS RELEASE

Since the beginning of DSF 2004 the retail business of the Rivoli Group, one of the largest retailers of luxury brands in the region, has been positively stimulated and the Eid Al Adha holiday contributed even more to the overwhelmingly strong sales performance of the Group.

To date, the Rivoli stores have had a positive response to their stunning mix of DSF offers. Overall, Rivoli has almost doubled their sales in their key locations such as Deira City Centre, BurJuman and Wafi.

With a 40% increase in sales against last DSF, Montblanc's world's best prices and select merchandise for the price-conscious shopper has clearly attracted a large number of residents and tourists looking for value for money. Especially the past 10 days, their boutiques have been enjoying tremendous traffic and the holidays increased the footfall in the stores even more.

The Mystery Swatch promotion has been very well accepted and the huge customer response indicates a very positive reaction to this promotion. All the key Swatch outlets during Eid were overflowing with serious shoppers taking advantage of the fabulous value for money offer.

The "Guaranteed winner" promotion from Hour Choice has proven to be a successful tactic in capturing the attention of their customers too. This has resulted in a 45% increase in sales when compared with the results of last years DSF.
Rivoli store at Deira City Centre 
Rivoli store at Deira City Centre
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About the Rivoli Group
The Riovoli Group has built a strong position in the fast growing retail environment of the UAE and the Lower Gulf states. The Group has become one of the largest importers and retailers of luxury brands in the Middle East and offers a wide range of product categories from watches and writing instruments to menswear, accessories, gift items and eyewear. To name but a few, the Rivoli Group represents prestigious international brands such as Montblanc, Longines, dunhill', Links of London, Glashütte, Carl. F. Bucherer, Milleret, Hour Choice, Kenzo, Vertu and more. The Rivoli Group operates over 100 retail outlets, including 28 Rivoli Stores, 50 Hour Choice outlets and many boutiques of various franchises.

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