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Wednesday, November 11 - 2009

Hertz Egypt rolls out extensive benefits for Coldwell Banker clients

Hertz Egypt has joined forces with real estate and property management leader Coldwell Banker, enabling prospective home owners and renters to view properties with ease, and pick up additional car rental benefits.

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  • Pictured are (from left) Sherine Saad El-Din, Marketing & Franchisee Support Executive, Coldwell Banker and Hilary Diack, Marketing Manager, Hertz Egypt.
    Pictured are (from left) Sherine Saad El-Din, Marketing & Franchisee Support Executive, Coldwell Banker and Hilary Diack, Marketing Manager, Hertz Egypt.
Hertz chauffeured limousines will now take Coldwell Banker clients on property viewings, making house hunting a more stylish and convenient experience, while customers are also entitled to up to 20 per cent discounts on car rentals from Hertz Egypt.

Coldwell Banker is one of the premier real estate franchise organisations in North America. The Mansour & El Maghraby for Investment and Development Group is the main shareholder in Coldwell Banker Middle East, and it has a considerable contribution in the biggest investment projects in Egypt. Currently the company has 11 locations all over Egypt in Cairo, Sharm El Sheikh and Alexandria.

"The alliance with a big real estate firm like Coldwell Banker is a major step in our strategy to make Hertz the preferred car rental brand in Egypt," said Andrew Johnston, General Manager of Hertz Egypt.

Since starting operations in 1979 with a centrally located office in Cairo's Garden City area, Hertz Egypt has consistently increased and upgraded its car rental fleet, and added new locations so that customers can pick up their vehicles from 16 convenient locations in Cairo and the Red Sea area.

Anticipating a steady demand from local and international markets, Hertz Egypt recently added the 2004 model Hyundai Verna to an already wide selection of mid-sized sedans, 4x4s and limousines.
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Notes and media contacts

Hertz is the largest worldwide general use car rental business, operating in over 150 countries from 7000 locations. Hertz is a wholly owned subsidiary of Ford Motor Company.

In the Middle East, Hertz is represented by franchise operations in Bahrain, Egypt, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, the UAE and Yemen, and by general sales agents in Saudi and Bahrain.

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