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Sunday, November 22 - 2009

Natural products added to Hadaiya.com offering

  • United Arab Emirates: Monday, March 01 - 2004 at 12:19
  • PRESS RELEASE

The British organic skincare range, Comfort & Joy, is now available in the Middle East through Hadaiya.com, the e-retail site operated for American Express Cardmembers by the Bahrain-based Jashanmal & Sons.

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The range uses only natural ingredients, and is hand-prepared, bottled and labelled from the home of Comfort & Joy's founder, Merri Mayers, in Gloucestershire, England.

Bharat Jashanmal, managing director of Hadaiya.com, said: "With today's consumer focusing increasingly on an organic lifestyle, we were delighted to discover Merri Mayers and her skincare range.

"The creation of the range started when Merri experimented with old-fashioned remedies and ingredients to heal her own problematic skin, and her business has grown from word of mouth."

Hadaiya.com, an online retail site exclusively for American Express® Cardmembers, is operated by Jashanmal & Sons, and has already cornered the online market in exclusive designer-touched novelty items.

Trevor Stokes, president and CEO of American Express Middle East and North Africa, pointed out Hadaiya.com's success factors lies in its unusual - and constantly evolving - product offering.

"Our Cardmembers tend to be international travellers who enjoy the finer things in life, and through Hadaiya.com we have selected products and suppliers that are unusual and add to the browsing and buying experience."

Hadaiya.com is described as a retail site that ensures ease of purchase and delivery of an evolving collection of exclusive, designer-touched, novelty "must-have" collectable items.
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Notes and media contacts

About Hadaiya.com
Hadaiya.com, is an online shopping website for American Express® Cardmembers in the Middle East and North Africa, and is administered by the leading Bahrain-based retailer, Jashanmal & Sons WLL. Ease and safety of purchase and delivery is ensured through Hadaiya.com, an evolving collection of designer-touched, novelty "must-have" collectable items.

About Jashanmal
Jashanmal & Sons, headquartered in Bahrain, was one of the region's first retail and distribution companies. With a presence in the GCC since the beginning of the last century, the company has risen to become one of the region's most established companies, thanks to its retail and distribution activities.

About American Express
American Express Company is a diversified worldwide travel, financial and network services company founded in 1850. It is a world leader in charge and credit cards, Travellers Cheques, travel, financial planning, business services, insurance and international banking.

American Express established its presence in the Middle East in 1959 and set up its first office in Bahrain in 1977 as a joint venture company owned by Mawarid Investment Limited and American Express.

Operating in 19 markets in the Middle East and North Africa region, AEME issues dollar currency Credit and Charge Cards: Personal (Green), Gold,
Platinum as well as Company and Corporate cards, and introduced its first local currency Credit Card in 2001 specifically to the United Arab Emirates.

American Express Cards are accepted at millions of locations in more than 200 countries and territories worldwide.

For media information:
Susan Furness / Kirstie Hepburn
Strategic Solutions for Hadaiya.com
tel (+971) 4 3915390; fax: (+971) 4 3916635

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