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3 Shop DOUBLE Air Miles shopping spree
- United Arab Emirates: Wednesday, February 20 - 2002 at 08:50
- PRESS RELEASE
AIR MILES, the UAE's leading customer loyalty programme, offers all its members the chance of collecting DOUBLE Air Miles during the 3 Shop DOUBLE Air Miles promotion from February 23rd to April 7th.
Separately, AIR MILES shoppers also get the chance of collecting additional Air Miles from Al Ghurair City during the DSF. Members will earn Air Miles on all spends over Dhs200 from any of the 130 stores at Al Ghurair City and receive one Air Mile per Dirham spent. Additionally, new members would be able to join the programme totally free at a special AIR MILES booth located at Al Ghurair City.
"The link with Al Ghurair City is our first link with a mall and we are confident it will be very successful for all concerned. Given that we also have the 3 Shop promotion running throughout the shopping festival, March should be the biggest bumper month yet for AIR MILES, our participants and of course our members," commented Steve Lobb, general manager of Rewards Management Middle East, the company that manages AIR MILES in the UAE.
"The sooner our members visit three participants, the sooner they start accumulating DOUBLE Air Miles on all their spend. It's a simple concept and was very well received last September when introduced in the UAE," added Lobb.
Holders of Credit Cards from HSBC have an added advantage since any purchase made with a Credit Card from HSBC counts directly as one shop, be it in the UAE or anywhere else around the world.
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AIR MILES Soaring Figures:Rewards Management Middle East, a joint venture between HSBC Bank Middle East, Spinneys Dubai and AIR MILES International, manages the AIR MILES programme in the UAE. The rewards programme has been successfully operating in the UK, Spain, Canada and the Netherlands for over 13 years.
AIR MILES now boasts over 203,000 members in the UAE
Over 1,000 people apply to the programme each week
Over 650 million Air Miles have already been issued to members
Hundreds of members have already redeemed their rewards
Over 67,000 members already have enough Air Miles to claim a high value reward.
Over 30 leading participating companies
Participating companies: Spinneys, HSBC, Damas, Areej, Danat Cruises, Thomas Cook Al Rostamani, JW Marriott Hotel, Renaissance Hotel, Chilis Restaurants, Fast Rent A Car, Aiyappas Textiles, Megastar, SNTTA Travel & Tours (L.L.C.), Pizza Corner, Chinese Kitchen, Abela, African & Eastern, Salamander, Austin Reed, Springfield, Triumph, Magrudy's, Bridgestone, Al Dahleez Restaurant & Cafe, Al Koufa Restaurant & cafe, Foodlands Restaurant, Apollo Studio & Stores, Splendour, Vibrance, Contours, NMC Group and Al Mashreq Pharmacy.
Issued on behalf of AIR MILES by Lintas MENA. For more information, please contact Omar Bibi on tel. 04.391.3200.
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Posted by Anne-Birte Stensgaard, News Editor
