Wafi Health and Leisure participates in Beauty World Middle East

Notes and media contacts

About Wafi Health and Leisure
Wafi Health and Leisure as a corporate office is a part of the Wafi Hospitality LLC, and has under its umbrella a luxurious, exclusive health & leisure complex, a spa consultancy firm, a training center specializing in health, beauty and holistic therapy and an exclusive boutique carrying spa merchandise. It was the established to synergize its four entities:

-Pyramids Health and Leisure (Cleopatra's Spa, Pharaohs' Club, Hair@Pyramids)
-Cleopatra & Steiner Beauty Training Center
-Spa Resources International
-Cleopatra's Spa Boutique at Wafi Mall

The main aim of the organization is the successful management of its entities - to improve the business prospects of each entity individually while maintaining the threads that bind them together, such that they remain beneficial to both themselves and the organization.

About Beauty World Middle East/Gulf Beauty
The largest and most successful beauty industry event in the Middle East, Beauty World Middle East/Gulf Beauty showcases perfumes, cosmetics, skincare, nail care, body care, hair care, salon and wellness/spa equipment, natural products, ingredients and raw materials, packaging, and wellness and spa centres.

Now in it's 9th year, the show will feature over 400 companies form 35 countries including Germany, UK, U.S.A., Cyprus, Poland, Lebanon, Egypt, Palestine, Korea, Indonesia, India, Australia, Switzerland, Taiwan, Italy, China, Saudi Arabia, United Arab Emirates, Iran, Estonia, Hungary, France, South Africa, Pakistan, Hong Kong, Syria, Austria, Canada, Turkey, and Spain.

Last year, the show took place in June 2003. It was opened by His Highness Sheikh Hasher Al Maktoum and gained a good response from exhibitors and visitors, with 6494 visitors from over 30 countries throughout the region. The visitor was roughly 27% from Dubai, 11% from Sharjah, 7% from Abu Dhabi and over 22% from the remaining Arabian Gulf States of Saudi Arabia, Kuwait, Bahrain, Qatar and Oman. Other Countries in the Middle East and North Africa represented over 8% of the visitors with over 4% coming from Iran alone. The Indian Sub Continent also featured strongly with over 3% of the total visitors.

55% of the visitors were either top level management or owners while 22% were either salon or store managers and over 13% were beauty professionals. Further information is available on the website www. Gulfbeautyexpo.com.

For further information, please contact Wafi Health & Leisure PR Executive, Ujala Farooque
T: +9714 3245414 E: F: +9714 3245477