Middle East television network wins international awards

Showtime was recognized for its work in the Best Editing and Best Design in Promotions categories during a special awards ceremony hosted by PROMAX&BDA Europe, the official European chapter of the global association dedicated to advancing the role and effectiveness of promotion, marketing and broadcast design professionals in the electronic media.

Held at the Cavalieri Hilton Hotel in Rome, Carmen Alzner, Senior Vice President and Managing Director of PROMAX&BDA Europe, said: "This year, some 150 design and promotion experts from around the globe were able to participate in the judging process. Each of those judges joins me in congratulating the 2004 PROMAX&BDA Award winners for reaching new heights in effective creative expression and design."

Accepting the awards on behalf of Showtime, Fathi Azouz said: "Promax is the most coveted international TV production awards and to win two awards against competition from Europe's leading broadcast companies like the BBC and Canal Plus is testament to the creative skills of Showtime's producers.

"These awards are recognition from the global media industry of Showtime's promotion's production quality, creativity and effectiveness in reaching our target audience and marketing objectives."

Fathi Azouz and Scott Mackenzie won a Silver award for Best Editing of the promotion for the Hollywood blockbuster movie 'Chicago', while Carolyn Adair and Tudor Payne also picked up Silver for Best Design in Promotion for their execution of the Showtime 'Saturday Action' promotion. John Hayek and Corey Houston were also nominated for Best Editing of the promotional trailer for 'The Hours', the Oscar winning movie starring Nicole Kidman and Meryl Streep.

In the past five years Showtime has entered a number of promotions in two UK, three European and one U.S. conference being nominated 11 times in various categories and winning two Gold, two Silver and one Bronze award.

Showtime joins an impressive roster of recipients at this year's Promax awards, including 44 winners from the UK; 22 winners from Spain; seven winners each from the US and Italy; six winners from Germany and four winners from France. Other winners represented Austria, Belgium, Denmark, Russia, South Africa and Sweden and the Middle East.