Tuesday, October 07 - 2008

Shell CSR: DDIA

CSR is not only good in a moral sense - it also makes excellent business sense, strengthening brands and increasing customer loyalty. Salem Bin Dasmal, Deputy Director General for the Dubai Development & Investment Authority (DDIA), outlined the benefits of CSR at the recent summit in Dubai.




Lisa Creffield Lisa Creffield, Correspondent
Tuesday, April 27 - 2004 at 13:03 UAE local time (GMT+4)

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This Article was updated on Tuesday, November 16 - 2004


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