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Kuwaiti Ministry of Commerce and GM crack down on counterfeiters
- Kuwait: Wednesday, May 05 - 2004 at 12:06
- PRESS RELEASE
General Motors (GM), in conjunction with the Kuwait Ministry of Commerce, recently seized over USD348,000 worth of counterfeit auto parts in the Shuweikh area of Kuwait City.
"The raids were a culmination of two years' work in Kuwait," said Warren Hayday, Manager of Investigations for GM Latin America Africa Middle East (LAAM). "The Kuwait Ministry of Commerce, with whom we have been closely associated since we began operations in this market, has been an invaluable partner in our ongoing campaign to stamp out the counterfeit market."
"The counterfeit market is a very serious problem - it poses a severe threat to our local economy and to the driving safety of the local community," said a spokesman for the Kuwait Ministry of Commerce. "Over the past two years we have invested in joint staff training initiatives with GM and community awareness projects as well as conducting surprise raids of suspected counterfeit operations in our ongoing quest to conquer the issue."
According to the latest statistics, the number of counterfeit parts available in the Middle East now encompasses 20 per cent of the total spare parts market. To help regional authorities counteract the problem, General Motors has introduced full time positions in the Middle East to address the problem through community education and working with local law enforcement agencies to expose counterfeit operations.
The profusion of counterfeit auto parts across the world is a serious threat to manufacturers, retailers and consumers alike. Counterfeiters are becoming increasingly savvy, pricing products just below genuine parts and utilizing sophisticated packaging and labeling to make them less noticeable, which makes it increasingly difficult for consumers to spot fakes.
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Notes and media contacts
For more information:Saada Hammad
Communications and Public Relations Manager
General Motors Middle East
Talal Eid
Account Director
Hill & Knowlton
Tel (009714) 3344930
About GM
General Motors, the world's largest vehicle manufacturer, was founded in 1908 and has been the global automotive sales leader since 1931. GM today employs 342,000 people and has manufacturing operations in 32 countries. Its vehicles are sold in more than 192 countries. In 2003, GM sold more than 8.6 million cars and trucks, nearly 15 percent of the global vehicle market. GM's global headquarters is in Detroit.
GM has been operating in the Middle East since the early 1940's. GM's vehicle brands sold in the region are Cadillac, Chevrolet, GMC, HUMMER, Opel and Saab supported by a unique set of customer focused services. GM parts and accessories are sold under the GM Parts and ACDelco brands. The regional office in Dubai covers the company's operations in Saudi Arabia, Kuwait, UAE, Bahrain, Qatar, Oman, Jordan, Lebanon, Syria, Yemen and Iraq.
In 2003, GM sold around 60,000 vehicles in the Middle East and the company continues to introduce pioneering programs in the region.
More information on GM and its products can be found on the company's consumer websites www.gm.com and www.gmarabia.com
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Posted by Anne-Birte Stensgaard, Senior News Editor
