DILMAH Tea inks agreement with Crowne Plaza Abu Dhabi

Crowne Plaza Abu Dhabi joins a growing list of premium brands in the hospitality, travel and high-end food service sectors, including Emirates, Sri Lankan and Qantas Airlines, McDonalds, Seattle's Best Coffee - Cinnabon , Sands Hotel, The One and The Club, Abu Dhabi, to name a few who use DILMAH as their tea brand of choice.

"This endorsement from Crowne Plaza Abu Dhabi, is a great honour for us. We are pleased that DILMAH's stand on uncompromising quality has been recognised and rewarded yet again by a discerning client such as Crowne Plaza Abu Dhabi, who is known worldwide for its high quality service offering" said Mr. Dilhan C. Fernando, Marketing Director, DILMAH.

"At Crowne Plaza Abu Dhabi, we like to ensure that our guests are assured of the finest possible experience each time they use our services and so we aim to differentiate ourselves as a provider of premium services and products. We have found that DILMAH's single origin teas are of an exceptional quality and range, therefore well-received by the clientele that we cater to." said Mr. Richard Gosling, Director of Food & Beverage, Crowne Plaza Abu Dhabi.

In launching Dilmah tea in 1988, its founder Merill J. Fernando had a single vision - to bring quality back to tea. This was driven by the fact that several leading tea brands were blending teas from several origins to save costs thus robbing the beverage of authenticity, quality and integrity. Dilmah is a single origin tea and is designed to empower the consumer by offering unblended teas of a single origin i.e. Sri Lanka (Ceylon) which arguably is the home of the best teas in the world.

Mr. Fernando, backed by his 52 years of experience in the tea industry, is one of the most experienced tea tasters in the world today. In a short span of time, Dilmah has risen to become one of the largest international tea brands as rated by Euromonitor. Dilmah stands committed to its mission of de-commodatising tea and emphasises that it is its traditional values that make tea fashionable, stylish and satisfying.