Samsung unveils 25 new 'health conscious' air-conditioners in Middle East

Senior Manager Mr. Keun Sang Yoo, Senior Manager, Home Appliance Division, Samsung Gulf Electronics said: "By building air-conditions that have self cleanliness and monitoring capabilities of room healthiness, we ensure that our customers' health is protected." He continued: "These 25 new Samsung air-conditions are built with customers' health at heart."

The new air conditioners are embedded with Digital 'i' technology, which is a large circular LED (light emitting diode) display that allows consumers to monitor the 'health' of the room in terms of current operation mode, power and the room temperature all at a glance.

In addition to Digital 'i', the new air conditioners are equipped with bionizers. To deliver fresh air, it is essential not only to purify the air but also maintain the cleanliness within the air conditioner, as they are an ideal place for molds. If no counter measures are taken, molds will propagate and the air conditioner produces air with an unpleasant odour. Yoo explains: To counter that, Samsung air conditioners come equipped with Samsung Bionizer Air Purifying System that provides the freshest and cleanest air."

Along with Digital 'i' and bionizers, Samsung's new air conditioners are equipped with a dehumidification function that allows consumers to reduce humidity while maintaining room temperature to consumers' preferences.

Furthermore, with a touch of a button, consumers can preset a Samsung air conditioner to automatically adjust the room temperature, without worrying about the air-conditioning getting too cold/warm during the night. As the sleep mode is automatically turned off after 6 hours, it ensures the consumers with good quality sleep at night.

Yoo concluded saying: "Samsung develops technologies that protect the health of consumers. With this new range of air-conditions, we are bringing these technological breakthroughs from our labs directly to our consumers' living room. Health, for us, is a key factor."