24-hour helpline, 'Ahlan Dubai', ready for DSS 2004

This service, accessible on 600 545 555, has come to be an integral part of the DSS experience, and the contact centre handles many calls all through the event, dispelling information and details to interested callers. This service is multilingual and the agents are armed with the complete details and latest information updates regarding all aspects of the spectacular summer event.

Suhaila Gobash, Corporate Services Manager, Dubai Summer Surprises, said, "Ahlan Dubai has always been one of the primary points of contact between DSS and the interested public. People use the service to get latest information about events and activities, places of interest to DSS visitors, details of raffles and draws, and even general information about Dubai and the Emirates. People can register for various events even, as well as get information on accessing and navigating the DSS and Modhesh websites."

"To keep the lines manned 24 hours, there are more than 12 people who will work in three shifts a day. They have been drawn from different backgrounds, reflecting the cultural base of Dubai itself. The contact center is equipped to handle queries in English, Arabic, Italian, French, Urdu and Persian. Based on our experiences over the previous years of DSS, we know that this is a highly respected service that we offer, and has become an indispensable source of information for many of the visitors as well as residents. During DSS 2003, we received more than 150,000 calls at Ahlan Dubai", she said.

Beginning on June 10, Ahlan Dubai will be active 24 hours and can be reached at 600 545 555, or +971 600 545 555 for international callers. The service can be used to get information about the various activities, events and competitions during the summer event and their locations in Dubai, details of the Dubai 'Fun for Free' package, the Grand Summer Raffle, competitions on the DSS and Modhesh websites, as well as a whole range of other related information.