Cedar Consulting expands executive management team

Mr. Salem brings over a decade of consulting experience to Cedar, both in private and public financial organizations across North America, Europe, Middle East and Asia. He is now responsible for client acquisition and delivery service operations as part of the company's expansion plans in the Middle East region.

"Adib's expertise, both globally and in the region in the financial services sector makes him well positioned to expand our growing business in the Middle East and drive the continued success of the company", said Mr. Sanjiv Anand, Regional Director, Asia/Middle East, Cedar Consulting. "Adib will play a vital role in significantly growing Cedar's financial services consulting practice by leveraging Cedar's extensive experience in Strategy, Balanced Scorecard, Process Improvement, Business & HR transformation and Technology Consulting. His appointment further reinforces our commitment to extend our global knowledge and bring greater expertise to our clients in the Middle East", Mr. Anand added.

On his new role Mr. Adib Salem said, "Cedar is recognized as a leading consulting firm in the Middle East, and globally. It is a great opportunity for me to contribute to the continued expansion of this successful organization and help build a larger consulting practice."

Adib's consulting background includes previous roles at companies such as LoBue Associates, Office of the Lebanese Prime Minister, Merrill Lynch, CAK holdings, and Manufacturers Hanover Bank. LoBue is recognized globally in the area of financial services process transformation. He had recently been assisting Financial Services clients in implementing business strategy and Change Management. Adib's consulting assignments include clients such as Banc One, Aetna Insurance, E-Funds, National Commercial Bank, Al-Ahli Bank of Qatar and Central Bank of Lebanon. Mr. Salem has also consulted for the public sector Investment Development Authority of Lebanon (IDAL) reporting to the Prime Minister of Lebanon and enabled the channeling of over USD 300 million of direct foreign investment into Lebanon.

Adib has attended the American University of Beirut, Georgetown and Harvard Universities and holds a BA and MA in Economics, and an MPA in Public Administration.

Cedar is a leading global Management and Information Technology Consulting firm with over 20 offices globally. Cedar is primarily owned by Alchemy Partners with over 1 Billion Pounds of capital under management. Cedar includes operations of the erstwhile Renaissance Worldwide.

The co-creator of the Balanced Scorecard, the world's leading performance management methodology, founded Renaissance.

Cedar has been operating in the Middle East since 2000, assisting global and local clients in the area of business strategy using the Balanced Scorecard methodology, business transformation, customer service strategy and IT strategy. Clients have included Abu Dhabi Commercial Bank, ADNOC, Al Ghurair Group, Al Fahim Group, Al Tayer Motors, ARBIFT, Arabian Automobiles, Commercial Bank of Dubai, Dubai Islamic Bank, Dubai Investments, Emirates Glass, Emarat, Emirates Bank, Juma Al Majid, MMI, MashreqBank, National Cement, Nissan, Union Properties and Union Cooperative Society. It has executed over 100 consulting projects across a wide range of industry sectors including financial services, telecom, consumer products, industrials, retail, and oil & gas.