Citibank ATM at Deira City Center

The ATM is located the main entrance of the Deira City Center, which houses the top retail brands operating in Dubai in addition to the world famous Carrefour hypermarket.

The new ATM is added to other Citibank proprietary ATMs, which are spread strategically across the UAE. The bank plans to add more machines in other suitable locations in the country in the near future.

This step also falls within a series of service and product initiatives that the bank has been executing in the past few months. The bank has recently introduced the pioneering 8-8 branch hours, which offer more flexibility to customers in conducting their branch banking. It has also re-launched its personal loan product along new flexible terms and added Auto Loans and Loan on Phone (LOP) to its personal banking offer. The Family Protection Plan from Citibank has been introduced as a comprehensive protection umbrella addressing the diverse needs of the family.

"At Citibank, we strive to provide best-in-class banking service, evident in our range of superior products and services," said Rajeev Kakar, Regional Head for Citibank's Consumer Bank in Turkey,Middle East & Africa, who is based in UAE. "We continuously work towards building greater convenience and access for customers, through the introduction of new access channels to meet the growing needs of our customers and this latest addition of the ATM at the highly popular City center hypermarket is a logical step in that direction."

Citibank has been at the forefront of developing banking services and products specifically designed to meet the diverse needs of the UAE customer base. Keeping apace with the fast developing UAE market, Citibank has introduced a broad spectrum of innovative personal banking products including credit cards, consumer loans, Citigold priority banking and investment services, in addition to tailored insurance products.