Al-Faris Business Consulting teams up with Microsoft
- Kuwait: Wednesday, September 01 - 2004 at 10:29
- PRESS RELEASE
Al-Faris Business Consulting (ABC) unit of Al-Faris Information Technologies Co. K.S.C.C (Al-Faris), the leading Middle East e-Business Innovator, announced that it has teamed up with Microsoft on a unique approach for CRM (Customer Relationship Management) called 'Al-Faris CRM in a Box'.
CRM is definitely a hot topic in the business community in Kuwait. Executives are deciding on how to apply CRM in their management model to enhance revenues in context of managing costs. Agreeing on the right approach for CRM is a tough challenge requiring a complete strategy and business model. "Al-Faris® will not risk our clients' success on jumping into technology without a proper CRM strategy first," said Haitham Al-Faris, CEO. "We have more than four years of statistics on CRM to help clients learn this lesson. If you have not done CRM before, you are facing a high-risk project."
That's why Al-Faris® and Microsoft have teamed-up and launched "Al-Faris® CRM in a Box™" powered by Microsoft's powerful, cost-effective CRM solution. The Kuwaiti market knows that technology without business strategy is a disaster waiting to happen. Therefore the market has already accepted the "Al-Faris CRM in a Box" and together Microsoft and Al-Faris look forward to great market success.
ABC (Al-Faris® Business Consulting) has given many seminars, articles and TV interviews to raise awareness of CRM in the Kuwaiti market.
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For more information, , please visit the Microsoft® Web page at http://www.microsoft.com
The Al-Faris® Business Consulting (ABC) unit is a traditional management consultancy, dedicated to serving executives and leaders of top Middle East organizations. This unit is managed by Timothy Shea, CMC, and was formed recently in September 2003.
ABC specializes in CRM (customer relationship management) and embraces the "big picture" beyond technology - we address the challenges related to strategy, people, and business processes as well as technical solutions.
Al-Faris Information Technologies Co. (Al-Faris®) is a Kuwaiti Shareholding Company (Closed), located in Kuwait City, State of Kuwait with regional offices and presence around the Middle East. Al-Faris®, founded in July 1988, is the Middle East e-Business Innovator delivering solutions and services for growing enterprises. Al Faris® offer business consulting services and design scalable and innovative eBusiness solutions that are built based on "best of breed" technology and superior service that create massive economic results to the clients. Al Faris® provides innovated open and flexible solutions of relationship management, electronic commerce and application hosting to corporate businesses so they can capitalize on the Internet technologies to transform the way they support their customers, develop their markets, and build their business and stay competitive.
Al-Faris's assures quality and customer satisfaction through continual improvement providing delivery of the highest quality products and services helped us achieves ISO 9001:2000 certification in the State of Kuwait.
Entesar Al-Awadhi
PR/Communication Manager
Al-Faris Information Technologies Co. KSCC
Tel: +965 240 8 240
Fax: +965 242 7 209
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