Cellucom launches lifetime warranty on Nokia mobiles at GITEX Computer Shopper 2004

The offer, the first of its kind in the mobile phone industry, is valid for all Nokia models purchased from Cellucom's showrooms, Val-U-Shop outlets and its authorised dealers.

The announcement of the offer coincides with the beginning of GITEX Computer Shopper at the Airport Expo, Dubai on October 2, 2004, the largest retail IT event in the Middle East with approximately 140 exhibitors representing over 500 companies.

Arun Nagar, CEO, Cellucom stated, "We are extremely proud to announce a lifetime warranty on Nokia mobile phones. This is a unique first in the industry, an exceptional value-add for all Cellucom customers. The warranty, when taken into account with our 30 minute repair service for Nokia phone and coverage in eight countries across the Middle East, makes it one of the strongest value propositions in the region's mobile phone industry. We hope that our customers will fully utilize the benefits from this offer."

"GITEX Computer Shopper is the Middle East's largest IT retail extravaganza. With more than 80,000 visitors participating in the weeklong event, it holds significant market value for the whole region. Our participation in the exhibition is aimed at promoting our wide range of mobile products at Cellucom to the retail community and individual users," added Nagar.

Cellucom is also offering several other attractive promotional offers at GITEX Shopper. These include free Cellucom gift vouchers valued between AED 50-150 on purchase of 12 select models of Nokia mobile phones, attractive discounts on most models of Sony Ericsson and a free Westar wrist watch against the purchase of a Pantech mobile phone.

Guninder Singh, Marketing Manager, Cellucom added, "Computer Shopper 2004 has traditionally been a place where visitors expect good value in terms of attractive offers, as well as exposure to the latest technology from leading global technology companies. We have therefore designed our offers to appeal to a large number of discerning buyers. We will be making available these offers from our own stand as well as from the stands of our participating Val-u-Shop partners. We are confident that the lifetime warranty and our other promotional offers will receive a positive response from buyers at Shopper 2004."