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Tuesday, December 1 - 2009

BURGER KING UAE celebrates second year of brand leader acknowledgement

  • United Arab Emirates: Sunday, October 24 - 2004 at 16:13
  • PRESS RELEASE

BURGER KING UAE's role as brand leader in the fast food industry was acknowledged today in a leading global brand publication.

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Super Brands is an annual book, published across 38 countries worldwide, that recognizes key brands, and for the second year running have highlighted and acknowledged BURGER KING® UAE's position as leader in the fast food industry.

Commenting on the development, Mr. Yasser Abdel Azim, Marketing Manager, BURGER KING® UAE said, "It is with a sense of great pride that we thank leading brand building book, Super Brands, for their acknowledgement of BURGER KING® UAE as brand leader. Speaking about their role in the region, Yasser added, "We are committed to serving the local community in which we operate, and to providing our loyal consumers with an innovative and ever-growing menu selection with all meals Halal, as per Islamic rules.



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Notes and media contacts

BURGER KING® Middle East is managed by Hana International Company Ltd. and operates more than 120 restaurants around the region, through local Arab franchisees who are committed to serving customers the world's favourite flame-grilled WHOPPER® sandwiches. In the Middle East, all BURGER KING® Corporation's pure beef and chicken patties are 100% Halal and the vegetables used in BURGER KING® products are fresh and locally sourced.

For more media information please contact:
Tania Harasimiuk
Headline Public Relations
PO Box 64349, Dubai, UAE
Tel: ++971 4 2289655 ext 113 Fax: ++971 4 2282125

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