HP Middle East's Simply StorageWorks Roadshow proves invaluable for regional commercial and enterprise players

The programme is specifically tailored for the Middle East storage community and is presently considered the region's most comprehensive educational programme on storage.

Speaking about the success of the Roadshow, Hazem Bazan, Director, Solution Partners Organisation - HP Middle East, explained that while the data and information markets continued to grow at unprecedented levels, there is a strong need to identify, understand and cater to various customers needs.

"At HP we believe that the unabated data explosion should be supported by diverse technology choices, and tailor made strategies to protect data and Information. HP's Simply StorageWorks Roadshow is designed to address this important concern, and after successful chapters held elsewhere in the world, we held it recently to cover the important Middle East market, where it has proven to be invaluable partners," he stated

The ME Roadshow, conducted in Dubai, Amman and Cairo, addressed small and medium businesses (SMBs), large enterprises and consolidated storage networks with individual modules on protection, back up and recovery and leveraging assets. In addition to introducing the XpStorage works 12000, HP also presented the latest updates on Ultimate Business Protection, Easy as NAS and My First SAN.

Bazan stated that the storage roadshow was attended by more than 130 partners from both the commercial and enterprise spaces. "The initial feedback from the event was that it proved to be an excellent learning experience for everyone, and most attendees have actually requested similar learning events covering longer durations and hands-on training," he said.

HP's Simply StorageWorks is a globally popular roadshow, currently on tour in 26 cities in 18 countries around Europe.