Mr Stephen Twining hosts tea training for new green tea range

Part of his visit included informative hotel industry training sessions with some of the leading hotels of Dubai. Participating hotels included Hilton Jumeriah, Royal Mirage, Taj Palace, Metropolitan Palace and Crown Plaza.

The purpose of the hotel industry training programme was to generate awareness about the new green tea blends and to highlight its health benefits, while also speaking on the history and tradition of Twinings Tea and spreading awareness of tea-culture and market trends prevalent world-over.

Speaking on increasing popularity of tea through generations, Mr. Stephen Twining explained the key etiquettes of tea drinking and the art of making and serving a perfect cup of tea.

Commenting on his visit, Mr. Twining said, " I am delighted by the overwhelming response received. My visit to Dubai is to reaffirm the commitment of Twinings to its Middle East customers and to enhance their enjoyment of tea. The UAE is a fast growing market for us, which is evident from the 45 per cent growth recorded in the Green tea range since its introduction to this market three years ago."

He added," Tea is truly a drink of personal choice. One needs the right blend of colour, strength and flavour for a perfect cup of tea. With Twinings exclusive range of tea blends, the customer has a wide choice on offer. To suit any taste and mood for the day, there is an exciting selection of brisk black teas or low caffeine green teas and an exotic range of delicious fruit flavours.

Mr. Twining also spoke on the cultural preferences of tea drinkers the world over and growth of tea industry over the years. He also emphasized the necessity to be more aware of customer needs to be able to serve them better and provide them the right choice.

Twinings sets the highest standards of quality and taste in the tea industry and offers a wide variety of value-for-money premium brand teas in both traditional tins and convenient bags. Twinings Tea is marketed to 125 countries the world-over and is a name that provides a perfect blend of quality and tradition.