The highlight of the Samsung pavilion is the UTR (Ultra Tropical Rotary) and nano-technology focussed products. The company's new UTR technology is durable enough to withstand all weather conditions and provides optimal indoor cooling in temperatures of 55°C and higher.
Samsung Gulf Electronics Senior Manager Mr. Keun Sang Yoo, Home Appliance Division said, "Samsung has applied its digital technology to develop a completely new air conditioner concept that has undergone more than a year of clinical trials and has been certified by leading agencies. In addition, Samsung' extremely powerful UTR technology has been applied to provide optimal indoor cooling in temperatures of 54°C and higher. We are now happy to present our latest offerings to our valued customers in the Middle East. In the process, we have written a new chapter in the history of air conditioners."
The company showcased a range of health conscious refrigerators, washing machines, air-purifiers, air-conditioners equipped with nano-technology. Samsung has applied the sophisticated nano-technology to develop a sterilizing function in its home appliances, removing 99.9 per cent of the two harmful microorganisms, Staphylococci and Escherichia coli.
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Samsung emphasis on UTR and nano-technology at 'Big 5 show'
- United Arab Emirates: Sunday, November 21 - 2004 at 13:55
- PRESS RELEASE
Samsung Electronics, the world leader in digital appliances unveiled their state-of-the-art products reiterating their supremacy at the Big 5 Show in Dubai.
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About Samsung ElectronicsFounded in 1969 in Korea, Samsung Electronics today has 25 production bases worldwide and 59 sales subsidiaries in 46 countries. Samsung Electronics global strategy involves eight main regions: North America, Europe, Southeast Asia, Central Asia, Middle East & Africa (MEA), China, CIS and Latin America. Based on its vision of 'digital convergence' where everything will be integrated through networks, Samsung Electronics has currently positioned itself into four main business units, Home Network, Office Network, Mobile Network, and Core Components, producing the world's most innovative digital products. Currently, Samsung Electronics is the world's largest computer display manufacturer.
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Dubai, UAE,
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Posted by Anne-Birte Stensgaard, Senior News EditorSunday, November 21 - 2004 at 13:55 UAE local time (GMT+4)
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This article was updated on Thu Jan 06 2005.
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