• HSBC

Benetton promotion in December

  • United Arab Emirates: Thursday, December 16 - 2004 at 13:01
  • PRESS RELEASE

United Colours of Benetton will have a special Christmas promotion from 16-23 December, from 4-8pm in the evening on separate days, at its Lamcy Plaza, Jumeira Centre and Deira City Centre outlets.

Benetton's Christmas promotion will take place at Lamcy Plaza from 16-17 December, Jumeira Centre from 19-20 December and Deira City Centre from 22-23 December. Through the promotion, customers shopping between 7-8pm everyday will get discounts ranging from 25-50 per cent.

"Keeping in tune with our Christmas tradition, this year we hope to see yet again, plenty of interaction and excitement at our outlets through our special prices and fun activities. We welcome our customers this Christmas and look forward to making their day and shopping experience, a special one," said Ajay Dayal, General Manager, Retail and Marketing, Easa Saleh Al Gurg Group, sole distributor for Benetton in the UAE.

In addition, the English and Arabic wing of Radio4 -104.8FM and 107.8FM, will present live from the Benetton store with regular updates, interviews and contests.

Tim Klassen from English radio station 104.8FM will be broadcasting live from Lamcy Plaza on December 17 and Deira City Centre on December 22, from 4-7pm; while Rabiaa and Nashwa from Arabic radio station 107.8FM will be broadcasting from Jumeira Centre on December 20.

"The tie-up with English and Arabic radio stations reaffirms Benetton's initiative to encourage cross cultural activities. We invite everyone to be a part of, and spread some of the contagious Christmas joy," concluded Dayal.
 
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Notes and Media Contacts »

The Benetton Group is present in 120 countries around the world. Its core business is clothing with a strong Italian character. The Group produces over 110 million garments every year, 90 per cent of which are manufactured in Europe. The group's retail network of 5,000 stores around the world, offering high quality customer services, generates an annual turnover of Euros 1.9 billion.

United Colors of Benetton in the UAE has been part of the Easa Saleh Al Gurg Group since 1989. The network spans four shops in Dubai - Deira City Centre, Jumeirah Centre, Zabeel Road, and Lamcy Plaza - and one in Abu Dhabi in Abu Dhabi Mall.

The Easa Saleh Al Gurg Group was founded in 1960 by Chairman HE Easa Saleh Al Gurg. Today, the group is associated with leading names such as Unilever, Siemens, Dunlop, Burmah Castrol, Benetton, Osram, British American Tobacco, and ICI.

Distributed for the Easa Saleh Al Gurg Group by Polaris Public Relations
For more information please contact:
Abha Malpani/Rana Bechara
Polaris Public Relations
Dubai, UAE
Tel: (04) 3348522
Fax: (04) 3341326
Email:

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