Citrix iForum 2005 returns to Dubai

Continuing the success of iForum 2004, this year's event will explain the role of IT solutions in overcoming business challenges while highlighting the benefits available to organizations through the Citrix access infrastructure. To be held in Shangri-La Hotel in Dubai, UAE on the 10th of January 2005, the conference is expected to be attended by a large number of prominent business leaders and IT professionals from the region.

In its third year in the Middle East, the iForum has been a wonderful opportunity for businesses to understand and analyze the importance of a strong access strategy in achieving organizational success. iForum 2005 will address a number of key topics including maximizing access to centralized enterprise applications with existing/low bandwidth, application and data security, driving down Total Cost Ownership (TCO) and maximizing Return On Investment (ROI), disaster recovery, business continuity and webifying applications. The conference will also outline the role of Citrix's access infrastructure in providing business benefits, through live hands-on demonstrations and Middle East customer testimonials from key clients including Dubai Municipality, Dubai Men's college, National Bank of Abu Dhabi and King Faisal Specialist Hospital.

iForum 2005 will detail the value addition available through the Citrix Metaframe Access Suite, which is known to greatly reduce enterprise computing costs while allowing employees to be more productive in serving customers. The concept of 'access anytime, anywhere, using any device, over any connection' through the Citrix MetaFrame Access Suite will also be explored at the major event.

"IT needs are on the rise in the Middle East and Citrix is at the forefront of access solutions in the region. Demonstrating our commitment towards the Middle East, iForum 2005 will be an informative event, showcasing the need for organizations to adopt an access strategy," said Antoine Aguado, Regional Manager, Citrix Systems Middle East. "This year we plan to educate business leaders, CIOs, IT Managers and technical personnel on how Citrix can dramatically save costs and improve IT application performance. This shall be done through live demonstrations of the business benefits provided by the Citrix MetaFrame Access Suite."

"We will also use Middle Eastern end-user testimonials to give a first-hand account of the Citrix experience. Additionally, iForum 2005 will also provide an insight into the benefits available through recent acquisitions such as Net6 and Citrix Online," added Aguado.

Organized under the patronage of Dubai Municipality, iForum 2005 will consist of a solutions track, Citrix business track and Citrix technical track explaining the solutions, business benefits and technical advantages provided by Citrix and strategic Partner joint solutions. The conference will be addressed by senior IT personnel from Citrix EMEA, strategic partners and Dubai Municipality.

Delegates will also have the opportunity to interact and exchange views with IT personnel from more than a dozen IT companies that are sponsoring the iForum 2005, including Computer Associates, IBM-GBM, Microsoft, Peribit, Sun Microsystems, Beta IT Networking Professionals, Expand Networks, Fusion Distribution, New Horizons, Emirates Computers, MDS Computers, Solutions Middle East and ThinPrint.