Midas enhances business strategy, marketing plans, and training programs for 2005

2005 will be Midas' "Year of Effectiveness" as they plan to continue leading the market in their cutting edge sales strategy which will be further enhanced through utilizing the latest in sales techniques and methods. In addition, Midas plans to invest in their staff members through offering training programs to develop better customer services, marketing ideas, creative thinking, applying new business modules, etc.

"We believe that we have the best team members and we would like to continue helping to develop their talents here in Midas," said Mr. Raja Khoury, Midas Jordan Chief Executive Officer.

Mr. Raja continued, "As for our advertising and public relations plans, we will continue to have a voice in the market through different media. We will also continue to work on developing our corporate social responsibility programs inline with our national issues. 2005 will witness the official launch of the "Midas Scholarship for Outstanding Students" where we will grant an outstanding student the opportunity to an undergraduate degree at a Jordanian University."

Midas' business objectives for 2005 will include showcasing more of the latest in home décor and furniture, office furniture, gifts, and mattresses from a variety of global brands in their 9000 square meters, Jordan's largest furniture showroom.